Qualcomm expands its Tablet Reference Design to support Snapdragon 400 chips for emerging markets

Qualcomm Reference Design

Qualcomm has announced that they have expanded its Qualcomm Reference Design (QRD) portfolio with a reference design made specifically for 7-inch and 10-inch version of tablets running on its Qualcomm Snapdragon 400 MSM 8230 and MSM 8030 processors. The tablets support 3G HSPA+ connectivity, WiFi and 1080 encoding and decoding. The QRD provides access to third-party providers of tested and verified hardware and software components and there have been 200 public QRD-based product launches to date in collaboration with more than 40 OEMs in 14 countries, Continue reading “Qualcomm expands its Tablet Reference Design to support Snapdragon 400 chips for emerging markets”

Qualcomm unveils new Snapdragon 400 Quad Core chip MSM8926, with in-built multi mode LTE


Qualcomm, one of the leading chip manufacturers for mobile devices, has just unveiled a new variant of the Snapdragon 400 chipset, with support for Quad Core processors and multi mode 3G/4G LTE connectivity. This move enables Qualcomm to capture some of the lost low-end chip marketshare that has been recently been inundated with chipsets from companies like MediaTek. The MSM8926 chip, as it is codenamed, adds support for quad core Cortex A7 processors and mainly, multi mode 3G/4G LTE connectivity, which will enable mass market devices to sport LTE modems at very low prices.

Continue reading “Qualcomm unveils new Snapdragon 400 Quad Core chip MSM8926, with in-built multi mode LTE”

SootSwap a mobile app to promote Clean Cookstoves in India


Here’s a mobile application, built, not to compete in the million dollar application market, but to change a million lives. SootSwap, is a mobile app made to promote clean cooking technologies in several places across the world, including rural India where use of traditional cookstoves has led to deaths due to inhalation of smoke from open cooking fires. Continue reading “SootSwap a mobile app to promote Clean Cookstoves in India”

Qualcomm Snapdragon 800 Processor to speed-up smart phones, this summer

HTC One and the Samsung S4 might be competing with each other for their fair share of the ‘super-fast-phone’ market, but there’s one thing common between them that makes these great devices what they really are – and that is the processor . Both phones, run on Qualcomm’s Snapdragon latest processors. Continue reading “Qualcomm Snapdragon 800 Processor to speed-up smart phones, this summer”

Jon Rubinstein, creator of the Apple iPod and former CEO of Palm joins Qualcomm board of directors

Jonathan Rubinstein more popularly known as Jon Rubinstein is a pretty famous name in the tech industry and famous for heading the iPod project at Apple. He later left Apple to join Palm and was later appointed as CEO. He subsequently joined HP after HP’s much criticized  acquisition of Palm. Rubinstein was the person behind webOS which ran on handsets like the Palm Pre and HP Veer and even the TouchPad tablet. He quit HP in January 2012. Continue reading “Jon Rubinstein, creator of the Apple iPod and former CEO of Palm joins Qualcomm board of directors”

Pelican Imaging , Lytro-like camera technology coming to Smartphones in 2014


If you follow the tech scene closely , you must have heard about these slightly expensive cameras sold in the name of Lytro. The main highlight of Lytro cameras is the ability to focus objects in the picture after you have clicked the picture. One company Pelican Imaging based in Mountain View, California ( yes the same town as Google) is working on array camera technology for mobile devices.And we might see one of the first devices with such technology debut in 2014 which is not that far away. Users always struggle to get the focus right on both cameras and mobile devices and a technology which promises Click now ,  focus later will be a a great solution and a feature to boast on your mobile phone. Continue reading “Pelican Imaging , Lytro-like camera technology coming to Smartphones in 2014”

Sony Xperia Z Benchmarks

Sony Xperia Z

Sony launched the Xperia Z, the company’s latest flagship device in India earlier this week. Here we have Benchmarks of the device. The Sony Xperia Z is powered by a 1.5 GHz quad-core processor Qualcomm APQ8064 processor and Adreno 320 GPU, similar to the HTC Butterfly, Optimus G and the Google Nexus 4. Performance of the device is better in most of the benchmarks when compared with the other quad-core Android Smartphones.

httpv://www.youtube.com/watch?v=fHyk_8V_dd4 Continue reading “Sony Xperia Z Benchmarks”

BlackBerry Z10 Review


The company formerly known as RIM, now Blackberry, have had a rough few years to say the least. From their CEO’s public downplaying of the touchscreen in 2007-08, to the belief within the company that the iPhone wasn’t physically possible to finally grudging acceptance followed by a trainwreck as they attempted to provide a similar experience with the ill-fated BlackBerry Storm, BlackBerry 10 and the Z10 have been long in the making.

Unfortunately for RIM, they are releasing the Z10 into a market that has changed in every conceivable way since their initial forays into the touch game back in 2008. Two players, one with zero experience in mobile, and another that had been languishing in the shadow of a Finnish giant now account for almost 50% of smartphone marketshare and a staggering 90% of the profitswhile seemingly having much more room to grow. This of course doesn’t make for an impossible task, just an incredibly daunting one, especially when attempting to bring a new software platform along for the ride but let’s focus on the hardware first shall we?


The hardware on the Z10 is pretty good, constructed for the most part out of soft-touch plastics and glass. The front of the device has a large Blackberry logo emblazoned on the bottom of the device, a 4.2 inch 1280×768 pixel display above. The usual suspects of a front-facing camera (2MP still and 720p video), ambient light sensor, proximity sensor, the customary Blackberry notification LED and speaker grille round out the features of the front of the device.

The top sports a microphone hole, 3.5mm headphone jack and the power button which does the usual double duty of putting the device to sleep and shutting it off completely. The left side is bereft of actual buttons and features the Micro-HDMI port for video out and the micro-USB port for charging and data-transfer.


The right side features 3 buttons, the volume up and down buttons and a mute button that calls up voice controls when held down. The back-side features an 8 Megapixel camera and what appears to be a single LED flash and yet another Blackberry logo; like most Blackberries it’s ok-ish. That said, you won’t be winning any camera-phone shootouts with this one. More on that later though. The device measures in at a modest 130×65.6x 9 mm making it quite good for single handed usage without being unnecessarily skinny or too bulky. The weight of the device is similarly modest, tipping the scales at 138g giving a solid feel while not  feeling like a workout in and of itself. This may be a personal preference but I like my devices (especially the more costly ones) to not feel fragile or likely to be moved by a passing wind, and Blackberry quite achieved that delicate balance.

As far as design of the entire of the exterior goes, it’s relatively tame, looking more like a mild, understated iPhone 5 than anything else. An unfortunate coincidence when one considers that the Z10’s basic hardware design was established as far back as mid-2012 with the “Dev Alpha” and “Dev Alpha B” devices from RIM. Taking nearly 12 months to bring the same hardware and software to market has its downsides.

Bluetooth 4.0, NFC, GPS, LTE support, Wi-Fi and 16GB of built-in memory (with MicroSD expansion) round out the miscellaneous specs. The Z10 is powered by a dual-core 1.5Ghz processor (at least by RIM) of unannounced origins paired with 2GB of RAM (rumour has itthat the US and Canada devices feature a Snapdragon MSM8960 processor while Europe, South America, Asia, Africa & Middle East devices run OMAP 4470). The device in my use so far has been pretty snappy though there are minor slow-downs when loading large web-pages as one might expect.


The 1280×768 pixel display (356ppi) is definitely one of the better aspects of the device, the 4.2 inch IPS possessing great viewing angles, sharpness and contrast and though the icons seem to almost float on the display, it’s still not as pronounced an effect as it is on the iPhone 5 for example. There are some minor colour aberrations as the viewing angles approach about 45° from perpendicular, but they’re just that, minor. Brightness is ok, but there seems to be no way to turn off the relatively aggressive screen dimming algorithm Blackberry have cooked up. No real negatives here, though some may complain about the lack of a 1080p display is a major hindrance.


The 8 megapixel snapper is an improvement from the frankly horrid Blackberries of old but with slow focusing, noisy images in low or artificial light and so-so colours it’s not exactly a game changer. Even features like Time Shift which allows you to take a burst of photos in a single go then alter portions of the best in the captured set, have been implemented on other devices that have beaten the z10 to market by months. Conspicuous in their absence is burst mode, macro mode and panorama mode, all of which are regular features on other devices. The camera also captures 1080p video and much like with stills, it does a decent, though not stellar, job of it.

Battery Life:

This is probably the biggest downside of the device as far as hardware goes. It’s not terrible by any means but it’s barely going to get you through a full day, even if you’re using it lightly. This may be due to the LTE radio and the associated software stack being a little off, but other LTE devices in my collection don’t seem to go through nearly as much juice in similar use cases. The first day of use saw me get through ~75% of the available 1800mAh battery in an 8 hour span with sparse use of the display and radio. If the device used an OLED display or ran an ancient chipset like the Lumia 900, which features a similarly-sized 1830mAh battery, then the longevity of the device would be less of a surprise.

Unfortunately, the Z10 does worse than the Lumia 900 in terms of power consumption, even with less screen-on time and radio usage. It’s a baffling situation to say the least and one it would appear that RIM knew about beforehand when they artfully dodged questions and concerns about battery life during the Q&A session with Thorstein Heins last month.

Phone performance:

RIM have always had a pretty decent reputation as far as phone performance and network frugality and little has changed here. The Z10 doesn’t seem to have trouble finding networks, maintaining LTE connections or handing off between HSPA+ and LTE where necessary. Calls come through loudly without distortion and the microphones seem to do a good job of picking out my voice from the din and clamor of New York’s busy streets.



While the hardware of the Z10 is a big departure from prior Blackberries, current market trends show that the software is equally if not more important than the hardware it runs on. As the first device running Blackberry’s new BlackBerry 10 operating system, this is the first time many of us are seeing and getting hands-on time with what has been presented as the savior of the company.

You wouldn’t be wrong to look at Blackberry 10 and think that it’s a shameful rip-off of operating systems gone by, namely Harmattan and WebOS. However, with neither seemingly on the market anymore, it’s hard to fault Blackberry for taking some of their better features and running with them, namely gestures.

Blackberry 10 is one of the few major OS’s in recent years to eschew the use of hardware (or software representations of) keys for general interaction purposes. iOS uses the home key for multitasking, app switching, Siri and could be configured (with a few tweaks) to perform other tasks. Android still maintains the ‘menu’, ‘home’ and ‘multitasking’ buttons, in software form or otherwise, on stock versions of Android 4.0 and above. Windows Phone still maintains the same hardware buttons that it launched with, ‘start/home’, ‘search’ and ‘back’. So how does Blackberry 10 manage to implement or at least circumvent the paradigms that necessitate these “buttons”?

This is achieved mostly through the use of the edge-swipe gesture.  Let’s start at the homescreen though. There are 3 main aspects of the homescreen experience, the typical application grid/list, replete with folder creation and organisation, the running applications section and the notification hub/center. Sound familiar? That’s because the idea has already been done once, to immense critical acclaim I might add. Blackberry may have implemented a few minor tweaks to the arrangement but the core ideas remain almost completely intact.

Much like with Harmattan, application continue to run in the background and will display the last and/or currently active content depending on the developer’s desires.

Navigating the UI is done almost exclusively through a combination of swiping and long pressing, though there is the back button that  occasionally makes its way into play. Swiping from the top edge of the display downwards will bring up any application specific settings (so far these are pretty much non-existent), while swiping up from the bottom of the device will bring you back to the homepage.

The swipe from the bottom gesture also has a neat little trick, swiping up and then moving your finger to the right will bring up what Blackberry are calling Peek. This allows you to glance at the notifications that you’ve yet to address in the Hub. Dragging your finger more to the right will bring up the hub proper. It’s a nice touch and allows you to stay within your application/workflow while staying on top of things in a way that has yet to be done quite as well by any other operating system.

The main homescreen features a few nice touches as well such a permanently accessible set of soft-keys for “phone”, “search” (universal and web), and the camera. Swiping down from the top of the display provides access to a profile switcher (loud, silent etc), settings, Wi-Fi and Bluetooth toggles, rotation lock and alarms.

One thing that threw me off initially was the tedium of dealing with retweeting and/or replying to tweets and email without having to dive into each and every one given the lack of visible soft-keys. Luckily Blackberry thought ahead and made all the commonly used interactions only a long-press away. In the twitter app that might be “reply”, “retweet”, “favourite”, “copy” and “share” while in email, “mark as read”, “reply”, “reply-all”, “flag” etc tend to predominate. It’s useful, but require prior knowledge and thus can make for a frustrating first impression.

That said, after a relatively confusing first day or so, Blackberry 10 settles into a smooth, relatively easy to use and intuitive platform. Much like “double-tap to wake”, you’ll find yourself trying to swipe into multi-tasking or unlocking your other devices in short order which says a lot both for the intuitiveness and ease of muscle memory associated with the OS. Where design is concerned Blackberry 10 isn’t much of a departure from the company’s history. Yet, though the color schemes and icons don’t differ overly  from Blackberries gone by, the entire operating system is easy, functional and quite a pleasure to use which is more than can be said for almost all prior devices by the company.

Default applications:

The Z10 comes with the expected helping off a Browser, Pictures, Music, Video and Maps (powered by Bing) apps along with a number of generic utility applications.  Blackberry also saw fit to pre-install a video/slide-show mashup application known as Story-maker that allows you to create you’re own works of art on the fly, replete with music, Blackberry Remember that allows you to create notes and to-do’s (with due dates) that also syncs relatively well with Evernote and a weather app powered by Accuweather. Twitter and Facebook round out the noteworthy default applications which although initially strange makes perfect sense when you try to find good clients for the former especially. Quick hint, they don’t exist. A healthy helping of the popular apps imaginable for other platforms, Windows Phone included are just unavailable for Blackberry 10 and that’s a shame really, especially given how  much they talked up their large launch catalogue of applications. It’s since been shown  that the majority of those will be almost direct clones of Android applications. Of course some in the tech will gripe about this, extensively, it’s quite likely the end-user won’t care very much and for Blackberry that’s a godsend.



There’s a lot to like with Blackberry 10, it takes a renewed take on what a smartphone should look and feel like and while some of the ideas’ execution leaves something to be desired, the general sentiment is positive. The Z10 combines decent, yet high-functioning hardware with much better software than they’ve released in ages. As many in the tech space have hinted, this isn’t your father’s Blackberry, it’s a complete, ground-up overhaul and Blackberry deserves plaudits for putting their best foot forward here. That said, I can’t help but feel the same way about  Z10 and the accompanying software platform that I felt about the N9 and Harmattan; that while great, it’s come a little too late. Time will tell whether these two spiritual cousins go the same way but in placing their bets on supporting Android applications out of the gate, they have a much better chance than Harmattan ever did.


Qualcomm details Snapdragon 400 and 200 processors

Qualcomm unveiled the new range of Snapdragon processors including the Snapdragon 800, 600, 400 and 200 series at the International CES 2013.  They did not reveal the specifications for the Snapdragon 400 and Snapdragon 200 series at the event last month. Now the company has detailed complete specifications for these processors in their latest blog post. Continue reading “Qualcomm details Snapdragon 400 and 200 processors”

LG Optimus G Pro specifications detailed, First device with 1.7 GHz quad-core Snapdragon 600 processor

LG unveiled the Optimus G Pro with a 5.5-inch (1920×1080 pixels) Full HD IPS curved glass display last week. The Optimus G Pro for the Japanese market has a 5-inch (1920×1080 pixels) Full HD IPS display and 1.7 GHz quad-core Qualcomm APQ 8064 processor. LG has announced that the Optimus G Pro for the Korean market would come with a 1.7 GHz quad-core Qualcomm  Snapdragon 600 processor, making it the first smartphone to feature the new Qualcomm chip. Continue reading “LG Optimus G Pro specifications detailed, First device with 1.7 GHz quad-core Snapdragon 600 processor”

HTC Butterfly Benchmarks

HTC launched the Butterfly on Japan’s KDDI network back in October 2012, released as Droid DNA in the U.S. and it was announced for global markets in December. We posted hands-on photos of the Butterfly last week, now we have benchmarks of the device. The performance is top-notch when compared to the other quad-core Android devices. The HTC Butterfly is powered by a 1.5GHz quad-core processor Qualcomm APQ8064 processor and the Adreno 320 GPU, similar to the Optimus G and the Google Nexus 4. It out performs all the current quad-core smartphones in most of the benchmarks.

Continue reading “HTC Butterfly Benchmarks”

Qualcomm Snapdragon 800 and 600 quad-core processors announced, offers speeds up to 2.3 GHz

Qualcomm has announced Snapdragon 800 and Snapdragon 600 series at CES 2013. The Snapdragon 800 is the high-end processor that has quad core Krait 400 CPU and Adreno 330 GPU. It would offer speeds of up to 2.3 GHz per core and up to 75 percent better performance than the Qualcomm Snapdragon S4 Pro processors. It can also play UltraHD or 4K videos and has built-in 4G LTE Cat 4 and 802.11ac support. The Snapdragon 600 series has quad-core Krait 300 CPU running at up to 1.9 GHz and Adreno 320 GPU that offers 40% better performance than the Snapdragon S4 Pro processor. The company has also announced Snapdragon 400 series of processors for mid-range phones and Snapdragon 200 series aimed at entry level smartphones. Continue reading “Qualcomm Snapdragon 800 and 600 quad-core processors announced, offers speeds up to 2.3 GHz”

Qualcomm announces new quad-core Snapdragon S4 chips

Qualcomm, the largest SoC maker has announced 2 new quad-core Snapdragon S4 chips. The MSM8226 and MSM8626 are the quad-core versions of MSM8225 and MSM8625 that were announced last December. These new chips would feature Adreno 305 GPU instead of Adreno 203 in the previous version and would offer long battery life for mass market smartphones. These have integrated WTR2605 multi-mode radio transceiver for china-specific bands such as TD-SCDMA, CDMA 1xAdv and HSPA+ that also saves power up to 40 percent compared to previous generations. Qualcomm announced MSM8225Q and MSM8625Q quad-core Snapdragon S4 Play chips few months back. Continue reading “Qualcomm announces new quad-core Snapdragon S4 chips”

LG Optimus G Benchmarks – quad-core Snapdragon S4 CPU and Adreno 320 GPU

LG announced the Optimus G in August, which went on sale in Korea in September. We managed to get hold of the device to run some benchmarks.The LG Optimus G was in a close competition with the Samsung Galaxy Note II in most of the benchmarks but it was a clear winner when compared to the other quad-core devices including Samsung Galaxy S3, HTC One X and the LG Optimus 4X HD. Continue reading “LG Optimus G Benchmarks – quad-core Snapdragon S4 CPU and Adreno 320 GPU”

Video Interview with Anand Chandrasekher, CMO, Qualcomm on why you should buy a Snapdragon powered phone at IQ India 2012

At IQ India 2012 , I got a chance to sit down with Anand Chandrasekher , Chief Marketing Officer (CMO) ,  Qualcomm Inc. Anand joined Qualcomm in August 2012 after a long 24 year stint at Intel. I asked Anand about Snapdragon , Qualcomm’s marketing strategy and why should a consumer buy a Snapdragon powered phone.Watch the full video interview below.


Continue reading “Video Interview with Anand Chandrasekher, CMO, Qualcomm on why you should buy a Snapdragon powered phone at IQ India 2012”