Tag: ar

Apple said to launch AR glasses that relies on iPhone in Q2 2020

Update: October 9, 2019: Apple analyst Ming-Chi Kuo in a new research note has said that Apple’s augmented reality headset will enter mass production in fourth quarter of 2019 and launch in Q2 2020.  He added that Apple will partner with third-party brands for the AR headset, with Changying Precision tipped to be the main chassis supplier. This is said to be marketed as an iPhone accessory and primarily take a display role while wirelessly offloading computing, networking, and positioning to the iPhone.

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Google is rolling out Snapchat-like AR effects to YouTube Stories

Started with Snapchat, Facebook extended the ‘Stories’ feature to Whatsapp and Instagram last year. Falling in the same line, Google has rolled out the much-used feature on YouTube as Reels in 2017 to about 100 creators. Continue reading “Google is rolling out Snapchat-like AR effects to YouTube Stories”

Worldwide AR and VR headset market grew 9.4% YoY in Q3 2018: IDC

The combined AR and VR headset market grew 9.4% year over year in the Q3 2018, according to the IDC. The VR headset market returned to growth in Q3 2018 after four consecutive quarters of decline and now makes up 97% of the combined market. Global shipments for VR headsets reached 1.9 million units in the quarter, up 8.2% from Q3 2017. Continue reading “Worldwide AR and VR headset market grew 9.4% YoY in Q3 2018: IDC”

Facebook starts testing AR ads in News Feed

Facebok AR Ads

Facebook today has announced that it has started testing AR based ads in News Feed and will only be accessible for users in the USA. The company said that it is adding new ways to help businesses to engage with users on mobile, encourage product discovery and drive sales online and in stores. Continue reading “Facebook starts testing AR ads in News Feed”

Snapchat said to be launching its own gaming platform later this year

snapchat

Snapchat is an effort to sustain in the competitive market is planning on building out a bona fide hub for gaming inside of Snapchat, according to a new report from The Information. The platform is said to be launching later this year and the company is said to be already signing on game publishers to participate.  Continue reading “Snapchat said to be launching its own gaming platform later this year”

Qualcomm Snapdragon XR1 dedicated chipset with 4K video support for AR and VR announced

Qualcomm Snapdragon XR1

Qualcomm today has introduced the Snapdragon XR1 Platform, it is the world’s first dedicated SoC for Extended Reality (XR) platform. The XR1 platform is also specially optimized for Augmented Reality (AR) experiences with Artificial Intelligence (AI) capabilities offering better interactivity, power consumption, and thermal efficiency. Continue reading “Qualcomm Snapdragon XR1 dedicated chipset with 4K video support for AR and VR announced”

Worldwide shipments of AR and VR headsets expected to grow 58% CAGR : IDC

Google Daydream View Review -2

Dedicated Augmented Reality (AR) and Virtual Reality (VR) headsets collectively are expected to grow at a very strong pace from just under 10 million units in 2016 to just shy of 100 million units in 2021, with a 5-year CAGR of 57.7%, according to recent forecast data from the International Data Corporation, (IDC) Worldwide Quarterly Augmented and Virtual Reality Headset Tracker. Continue reading “Worldwide shipments of AR and VR headsets expected to grow 58% CAGR : IDC”

Apple could integrate Augmented Reality technology into iPhone camera app

apple-iphone-7-and-iphone-7-plus-cameras

Apple is expected to integrate its Augmented Reality technology into the iPhone’s camera app. If the information circulating around the Internet is true, the company is currently working on to create a database of 3D objects, so that the device recognize it when the user points the phone at the real-time object. Continue reading “Apple could integrate Augmented Reality technology into iPhone camera app”

Google is reportedly still working on a standalone AR/VR headset

google-daydream-headset-design-io2016

Over the weekend, a report stated that Google has dropped plans to make a standalone virtual reality (VR) headset. Now a new report from Engadget says, Google is still working on a headset that will support both AR and VR.  Continue reading “Google is reportedly still working on a standalone AR/VR headset”

Twitter hires former Apple designer Alessandro Sabatelli as Director of AR and VR

Twitter logo

Twitter has hired former Apple designer Alessandro Sabatelli as the Director of AR and VR, according to a latest report by Upload VR. The latest move comes from the company following acquisition of machine learning company Magic Pony earlier this month.

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Apple granted patents for a transparent AR device and a wrap-around display

apple AR-1

It looks like Apple is taking augmented reality (AR) seriously. The company has been granted patents for a transparent AR device that allows a device to overlay images on to a real setting.

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Qualcomm demos AR technology powered by Vuforia

At the recent TechLife event in Delhi,we got a chance to check out some really cool demos showcasing the best that Qualcomm has to offer.  We got to witness some very interesting ways in which AR powered by Qualcomm’s Vuforia technology has been to put to use in the real world.

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XPERIA ARC hitting India this March ?

Sony Ericsson just sent out some information regarding the upcoming XPERIA ARC which is a great looking phone. Looks like we have to wait till end of March this year for that handset to hit stores. This Android 2.3 smartphone with an ARC design and 8.7 mm thickness has managed to impress us for the looks.It’s got a nice 8.1 MP camera too.  We can’t wait to get our hands on it.

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