Vodafone India plans JV to expand operations in India

Vodafone is currently in expansion mode in India. According to a Wall Street Journal report

Vodafone is planning Joint Venture to speed Indian Expansion.

Theres a lot of rivalry between telecom operators in India but when it comes to cutting costs they seem to be joining hands. Setting up towers is a very costly deal for the tel cos.

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Verizon Wireless – Use any app and any device from 2008

Some good news for Verizon wireless users. You might no longer need to stick to the devices offered by Verizon.

Come 2008 , you might be able to use Any App Any Device according to a company press release.

This is a seen as move to tackle the Android – gphone launch and also Apple’s 3G iPhone plans.

But wait there’s a catch. These devices need to be tested and approved in a 20 million facility.

Any device that meets the minimum technical standard will be activated on the network.

More information is expected in early 2008.

Interesting note : Verizon is not part of the Google open handset alliance 

Vodafone brings 2 new blackberry handsets to India

Vodafone India (Hutch) has introduced the Blackberry 8310 and Blackberry 8820 priced at Rs.24,990 and Rs.31,990
Vodafone acquired Hong Kong-based Hutchison International’s Indian telecom arm Hutch’…

Vodafone India  (Hutch) has introduced the Blackberry 8310 and Blackberry 8820 priced at Rs.24,990 and Rs.31,990

Vodafone acquired Hong Kong-based Hutchison International’s Indian telecom arm Hutch’s stake for $11.1 billion in May this year. The company earlier said it would be investing $2 billion in consolidating and expanding its business in the country.

Vodafone Essar, India’s second largest mobile service operator after Airtel, has a subscriber base of 34.11 million and a market share of 20.11 percent as on Aug 31, 2007, according to data released by the Cellular Operators Association of India (COAI).

It would be great to see the premium offerrings from Vodafone

Vodafone India sports the Global Red branding

The Global Mobile Service Providers starts operations in India, the 2nd largest mobile market in the world. The Vodafone logo is synonymous with the Global Red Branding strategy of Vodafone.

Vodafone_logoAs an Indian Mobile user, I have never seen Vodafone as a Mobile brand. I relate it to the Ferrari Formula 1 Team ( Vodafone is a sponsor for the team)

But now all of a sudden, Vodafone is a Mobile Operator in India. Vodafone is known worldwide for its Value Added Services. Will be interesting to see what Vodafone does in India considering the nature of the market.

Vodafone-pug

The Hutch pug in the new Vodafone TV AD

Vodafone-hutch-operator

My Vodafone number phone was showing the Hutch operator text till yesterday

but changed to Vodafone suddenly . A really fast re-branding excercise I must say.

Now the hutch website hutch.in points to vodafone.in

Vodafone India will replace Hutch from September 20

The Hutch pug and the Hutch pink will soon not be seen on Indian screens and hoardings as Vodafone is going to roll out its Global branding in India from September.

Arun Sarin, CEO of Vodafone will unleash the Vodafone logo later this week in India

Vodafone has made bulk bookings on Star and Sony Television for airing the new Ads.