Airtel recently partnered with ZEE5 to offer unlimited access to premium content for its users and the company has also been introducing new prepaid plans as well. On similar lines, now Airtel has launched a new Rs. 289 prepaid plan that comes with bundled ZEE5 subscription, unlimited calling, and more.
The new Rs. 289 plan offers unlimited calls to all networks, 1.5GB/day, 100SMS/day, and comes with 28 days validity. Additional benefits include free access to ZEE5 Premium subscription, Airtel XStream Premium, Free Hellotunes, Access to Wynk Music, Free online courses, and Rs. 150 cashback on FASTag. To recall, Airtel’s Rs. 249 prepaid plan also comes with similar benefits and offers ‘Truly Unlimited’ calls. On the other hand, the Rs. 289 plan offers just ‘Unlimited’ calls to all networks.
Apart from this, the existing Rs. 79 top-up pack also comes bundled with free ZEE5 Premium subscription for 30 days. This pack will be available to all Airtel customers through the ‘Digital Store’ section on the Airtel Thanks app.
Commenting on the launch, Shashwat Sharma, Chief Marketing Officer, Bharti Airtel said:
With massive surge in consumption of digital content on smartphones, Airtel’s new prepaid packs make it simpler for millions of customers to access rich content from ZEE5 without having to worry about managing separate subscription charges. Our users can enjoy this exclusive content offering on Airtel 4G, which has been consistently rated as India’s top mobile network for video by global experts.
Manpreet Bumrah, Vice President — Business Development & Commercial Head, ZEE5 India said:
During such unprecedented times, we urge all the citizens to stay home and stay calm, while we continue to serve the best of entertainment content across languages, genres, and a spectrum of devices. Our partnership with Airtel enables us to maximise reach by appealing to a large base of Airtel consumers present across the country. With this proposition, we are enhancing our existing relationship and reach through prepaid bundle & top-up plans further democratising access to world class entertainment at consumer’s fingertip.