TECNO Mobile is set to expand its entry-level portfolio with the launch of the TECNO Spark Go 3 on January 16 as the successor to last year’s Spark Go 2. Positioned as a device tailored for the Indian market, the smartphone emphasizes resilience and reliability under the campaign theme “Desh Jaisa Dumdaar.”
Built for “Real India”
According to the brand, the Spark Go 3 is designed to reflect qualities of strength and resilience. The marketing strategy targets users who require a smartphone that serves as a dependable tool for daily life, rather than just a lifestyle accessory. TECNO describes the device as being built for “those who believe in moving forward with confidence,” aiming to support users through long days without performance lags.
Key Feature: Durability and IP64 Rating
A significant focus of the Spark Go 3 is its construction, which addresses common durability concerns. The device comes with an IP64 dust and splash resistance rating. This specification indicates that the phone is engineered to withstand exposure to dust and accidental water splashes, offering users protection against unpredictable environmental conditions and accidental spills.
The TECNO Spark Go 3 will be available from Amazon.in after the launch.