
Back in 2017, Google introduced Google Play Install Referrer API
which allows ad attribution providers, publishers, and advertisers to determine which referrer was responsible for sending the user to Google Play for a given app install. Owing to the reports of questionable activity, Google began its own independent investigation on apps on Google Play that are accused of conducting app install attribution abuse by falsely claiming credit for newly installed apps to collect the download bounty from that app’s developer. Continue reading “Google removes two apps from PlayStore over app install attribution abuse”














