Vivo has launched Y55L, the company’s latest smartphone in the ‘Y Series’ in India. It also announced Kent Cheng as the new CEO for its India Operations. He joined Vivo early this year. “He has been instrumental in the brand’s overall journey and has been contributing to making it a world class enterprise,” said the company.
Coming to the Y55L, it has a 5.2-inch HD 2.5D curved glass display, is powered by an Octa-Core Snapdragon 430 SoC, runs on Android 6.0 (Marshmallow) with Funtouch OS 2.6 on top, has a 8-megapixel rear camera with LED flash and a 5-megapixel front-facing camera for screen flash.
It has dedicated SIM slots, split-screen feature for multitasking and a unique eye protection mode that ensures comfortable screen brightness by reducing blue light that causes strain on the eyes.
Vivo Y55L specifications
- 5.2-inch (1280 x 720 pixels) HD IPS 2.5D curved-edge display
- Octa-Core Qualcomm Snapdragon 430 ( 4 x 1.2 GHz Cortex A53 + 4 x 1.5 GHz Cortex A53) 64-bit processor with Adreno 505 GPU
- 2GB LPDDR3 RAM with 16GB internal storage, expandable memory up to 128GB with microSD
- Funtouch OS 2.6 based on Android 6.0 (Marshmallow)
- Dual SIM (micro + nano)
- 8MP rear camera with LED Flash
- 5MP front-facing camera
- Dimensions: 147.9×72.9×7.5mm; Weight: 142g
- 4G VoLTE, Wi-Fi 802.11 b/g/n, Bluetooth 4.1, GPS
- 2650mAh battery
The Vivo Y55L comes in Gold and Space Grey colors and is priced at Rs. 11,980. It will be available across India from October 15th.
Commenting on the appointment, Kent Cheng, the newly appointed CEO of Vivo India, said:
At Vivo, we always aim to offer new and exciting features for our valued customers. I would like to express my heartfelt pleasure to be appointed as CEO, for a market which is dynamic with a robust smartphone user base. My vision is to further the brand promise, articulate and realise the intrinsic brand value for the next stage of our growth in the coming months.
India is a very important market for us because of the maximum smartphone penetration. We want to cater to every price point with our innovative products. And, through Y55L we want to tap the users that are looking for a smartphone that not just looks great but also delivers the desired results with its overall package.