Roundup of all the Telecom providers and Operators
Bharti Airtel has rebranded its “Priority Postpaid” service to “Fast Lane,” altering the service name on its website and mobile network indicators. The service, which utilizes 5G network slicing technology to offer higher-speed connectivity to premium users, has recently become the center of a regulatory debate regarding net neutrality principles in India. Continue reading “Airtel rebrands ‘Priority Postpaid’ to ‘Fast Lane’”
Vodafone Idea (Vi) has officially expanded its 5G network services to Bhopal, Madhya Pradesh. This rollout follows the company’s recent 5G launches in Indore and Gwalior, marking a continuous expansion of its next-generation network footprint across the state. Continue reading “Vi 5G expands to Bhopal following Indore and Gwalior launch”
Airtel has announced the deployment of more than 2,900 new 5G sites across the Upper North region over the past 12 months. According to the company, the network expansion is aimed at delivering faster data speeds, broader coverage, and enhanced connectivity for its subscriber base. Continue reading “Airtel expands 5G footprint across Upper North region with over 2900 new sites”
Vodafone Idea (Vi) has announced the integration of Silent Mobile Verification (SMV) capabilities across Meta platforms, including WhatsApp, Facebook, and Instagram. The network-based authentication technology is designed to provide password-less digital experiences for Vi subscribers using these applications. Continue reading “Vi partners with Meta to deploy network-based authentication across platforms”
In a move aimed at expanding affordable digital connectivity across India, itel has announced a strategic collaboration with Reliance Jio. Under this partnership, users of itel’s 4G feature phones are now eligible to access Jio’s low-cost connectivity plans, including the Rs. 123 monthly recharge option. Continue reading “itel feature phone users get Jio 4G feature phone plan”
Vodafone Idea (Vi) has announced a significant expansion of its fifth-generation (5G) network across West Bengal and neighboring regions, building on its initial rollouts in Kolkata and Siliguri last year. Continue reading “Vi expands 5G network footprint across West Bengal”
Bharti Airtel has launched Priority Postpaid, a new service tier designed to provide a more consistent network experience for its postpaid users through the implementation of 5G network slicing. The service is aimed at professionals and consumers who require uninterrupted connectivity for work, online collaboration, and entertainment. Continue reading “Airtel Priority Postpaid with 5G slicing technology launched”
Vi has announced the introduction of new flexible International Roaming (IR) packs for its postpaid user base. The newly launched packs are structured around 7-day, 14-day, and 21-day validities, aiming to accommodate the varying schedules of international travelers. Continue reading “Vi expands postpaid International Roaming portfolio with new flexible plans”
Vi has announced a strategic partnership with education platform PhysicsWallah to introduce Vi Edu+, a prepaid offering that combines mobile connectivity with digital learning benefits. The company says this is India’s first EdTech-enabled telecom offering designed to make structured digital learning more accessible for students. Continue reading “Vi rolls out Edu+ prepaid plans with PhysicsWallah”
JioThings, the IoT arm of Jio Platforms, has introduced JioCarSync, a 2-in-1 adapter designed to convert wired in-car systems into a wireless setup. It enables access to Apple CarPlay and Android Auto without a physical cable connection, allowing users to operate navigation, music, calls, and apps through their smartphone. Continue reading “JioCarSync 2-in-1 wireless CarPlay and Android Auto adapter launched”
Adobe has rolled out a new marketing campaign for its design application, Adobe Express, in collaboration with Bharti Airtel. Titled “Now Everyone Can Design Jhatphat Fatafat” (translating to “now everyone can design, quick and easy”), the campaign highlights the accessibility of digital design tools for everyday users. Continue reading “Adobe Express and Airtel unveil ‘Jhatphat Fatafat’ campaign”
Vi has announced the addition of a Microdrama category to its content aggregator platform, Vi Movies & TV. Launched in partnership with the Bullet Microdrama App, the new offering is designed to address the increasing consumer demand for mobile-first, short-form serialized content.
The introduction of this category aligns with the growing consumption of microdramas among smartphone users in India. According to industry reports cited by the company, India accounted for 11% of global microdrama platform downloads in the first quarter of 2025, reaching a total of 35 million downloads.
Industry projections indicate significant expansion for the domestic microdrama market:
2026 Estimated Value: $1.5 billion
2030 Estimated Value: $4.5 billion
This market growth is expected to be driven by increasing adoption in Tier II and Tier III cities, engagement from younger demographics, and shifting media consumption habits. Current metrics for the category show average daily watch times ranging between 40 and 90 minutes, with series completion rates reportedly exceeding 90%.
The addition of microdramas expands Vi Movies & TV’s existing content portfolio, with a specific focus on enhancing its free content offerings. The platform currently allows subscribers to access a mix of free and premium content from over 20 Over-The-Top (OTT) services through a single interface.
Partner platforms integrated into the Vi Movies & TV app include:
JioHotstar
SonyLIV
ZEE5
Amazon MX Player
In addition to these streaming services, the platform provides access to more than 400 live television channels, functioning as an aggregator to consolidate user subscriptions.
The new microdrama catalog on Vi Movies & TV will feature multilingual content across several genres, including romance, drama, thriller, and comedy, catering to various regional preferences.
Initial Title Line-up:
| Title | Available Languages |
| Rickshaw Romeo | Hindi, English |
| AutoRaja | Telugu, Kannada, Hindi, English |
| Lady Boss | Tamil, Telugu, Malayalam, English |
| Comedy Couple | Hindi |
| Sweet 16 | Bengali |
Note: Access to the microdrama catalog is available directly through the Vi Movies & TV application via the Bullet Microdrama App integration.
Through this launch, Vi aims to consolidate its position as a digital content aggregator by diversifying the entertainment formats available on its platform and adapting to current consumer viewing trends.
Bharti Airtel has deployed more than 3,400 new 5G network sites across Maharashtra and Goa over the past 12 months. The infrastructure expansion is aimed at increasing network capacity, geographic coverage, and data speeds for the company’s user base in the region. Continue reading “Airtel deploys over 3400 new 5G sites in Maharashtra and Goa”
Vi has officially launched its 5G services in Chennai. With this deployment, Vi’s 5G network is now active in all five major Indian metropolitan cities—Mumbai, Delhi-NCR, Bengaluru, Kolkata, and Chennai—as well as 50 other cities nationwide. Continue reading “Vi 5G services launched in Chennai; roll out in more Tamil Nadu cities and Pondicherry by May”
Bharti Airtel has announced the deployment of more than 4,300 new 5G sites in the Uttar Pradesh (UP) East telecom circle over the past 12 months. The expansion is part of the telecommunications provider’s ongoing efforts to increase its network infrastructure in the region. Continue reading “Airtel deploys over 4300 new 5G sites in UP East circle”
