Xiaomi India launches ‘Mijia by Xiaomi’ sub-brand

Marking 12 years of operations in India, Xiaomi India has formally introduced its home and lifestyle sub-brand, Mijia by Xiaomi, into the domestic market. The rollout signifies a strategic shift aimed at broadening the company’s smart home ecosystem and deepening its consumer electronics footprint across the country. Continue reading “Xiaomi India launches ‘Mijia by Xiaomi’ sub-brand”