realme has commenced the manufacturing and shipping of its audio products in India, starting with the realme Buds T200 Lite, in partnership with Optiemus Electronics Limited (OEL). The production is underway at OEL’s facility in Noida.
Scaling Up Local Production
Under this collaboration, the initial production output is 2,500 units per day, with plans to scale up to 10,000 units daily in the upcoming months. The realme Buds T200 Lite is the first product to be manufactured locally through this partnership. Production of other models, including hybrid active noise cancellation earbuds such as the realme Buds T200, is expected to begin soon.
Broader Localization Strategy and Economic Impact
This move is part of realme’s larger strategic goal to shift its entire AIoT (Artificial Intelligence of Things) product portfolio to Indian manufacturing within the next three years. This includes product categories like earphones, smartwatches, and headphones.
The company is also actively working towards sourcing key components—such as batteries, Printed Circuit Boards (PCBs), cables, and chargers—from within India.
Through this partnership, realme and OEL aim to manufacture up to 5 million AIoT devices annually. The collaboration is also projected to create over 2,000 jobs in India, contributing to the local talent pool and supply chain. The stated objective is to “build for India, build in India, and make products that can compete anywhere.”
This manufacturing initiative coincides with realme marking its seventh year of operations in the Indian market.
Regarding this, Francis Wong, Head of Product Marketing at realme said:
This is exactly the kind of progress we set out to make when we partnered with OEL. Getting the T200 Lite into production and out into the market from India is a clear step forward. We’re moving fast, and our next focus is bringing more advanced earbuds like the hybrid ANC models into local production. It’s about building smart, building locally, and doing it at scale.
Ashok Gupta, Chairman, Optiemus Group said:
With realme, it’s not just about hitting production targets — it’s about building something meaningful and long-term. Their clarity of purpose and strong product roadmap makes it easier for us to align our manufacturing strength. The speed at which the T200 Lite has gone from plan to production shows what’s possible when both sides are focused. We look forward to scaling this up together.