Xiaomi India, today announced that it has sold 100K or 1 lakh Smart TVs in less than 3 days of the festive sale across platforms, thanks to ‘Diwali With Mi’ on mi.com, Great Indian Shopping Festival on Amazon and The Big Billion Days on Flipkart that offered discounts on the TVs. The company said that it has recorded a massive 53x jump in demand for 4K TVs.
During the first wave of Diwali sales, 8 out of the top 10 best-selling Smart TVs listed on Amazon were from Mi and Redmi. Redmi Smart TV X 50”, Mi TV 4A 32”, Mi TV 5X 43” witnessed maximum demand from consumers.
The sale continues, and the Redmi Smart TV X Series can be purchased at a massive discount up to INR 7000 and will be available starting at INR 31,749. Customers can benefit up to INR 3500 and grab Redmi Smart TV 32” and 43” at just INR 13,249 and INR 22,749, respectively. The Mi TV 5X Series gets a discount up to INR 3000, Mi TV QLED 4k and Mi TV QLED 75 can be purchased at INR 57,749 and INR 1,23,749, respetively.
Commenting on the milestone, Eshwar Nilakantan, Category Lead – SmartTV, Xiaomi India said :
When we entered the segment for Smart TV’s we identified the market potential and wanted to fill in certain gaps. Our aim is to provide ‘Smart TV Innovation for every Indian Home’. We believe that our line-up across Mi and Redmi has been able to drive the next level of Smart TV penetration in the country, thereby becoming a household name in the market.
The milestone we have achieved is a testimony to our commitment of offering products with best specs and highest quality at an honest pricing. We will continue focusing on making television viewing an enjoyable experience, and work with our channel partners to meet the consumers’ demand by leveraging their reach.