Samsung Family Hub and SpaceMax Refrigerators with Curd Maestro technology launched in India


Samsung has announced the launch of two new refrigerators in their Family Hub and SpaceMax Side-by-Side refrigerator lineups, this time featuring Samsung’s unique Curd Maestro technology. Samsung also introduced a large capacity 845 litre Side-by-Side refrigerator, featuring a Home Bar section for cooling beverages.

The highlight feature of these new refrigerators is naturally the built-in Curd Maestro technology, which lets users prepare fresh curd within 6.5 to 7.5 hours, every time with the same consistency. It also has a built-in View Inside Camera that allows users take a quick peek inside the refrigerator with a multi-finger swipe down on the Family Hub screen, without opening the refrigerator.

It supports a variety of smart features such as Bixby smart assistant, and the ability to use the screen as a whiteboard, memo or even a photo album. Users can access music apps such as Spotify, Gaana.com and TuneIn, and play music via the built-in 25-watt speaker.

The Curd Maestro Family Hub refrigerator (673 litre) is available at a special pre-booking price of Rs. 187,990 on Samsung.com, Amazon, Flipkart and online stores of retail partners across India from March 23 to March 31, 2021. Customers can also avail a cashback of Rs. 6000 along with a free Samsung Galaxy S20 FE.

The SpaceMax Curd Maestro (692 litre) refrigerator is available in Real Stainless and Black Matt starting from Rs. 93,990, across all leading retail stores. The 845-litre Side-by-Side refrigerator is available at a price of Rs. 101,990, across all leading retail stores.

Commenting on the launch, Raju Pullan, Senior Vice President, Consumer Electronics Business, Samsung India said:

Seeing consumer demand for large capacity refrigerators and the popularity of our Curd Maestro technology, we have introduced it in our IoT enabled Curd Maestro Family Hub and SpaceMax Curd Maestro refrigerators. We are confident this launch will address the evolving needs of our consumers.