LeEco launched the Le 2 and Le Max 2 smartphones in India last week. At the launch the company announced a new customer engagement program that will allow 200 CEOs – Chief Experience Officers who will be the early adopters of LeEco Le 2.
Regarding the program, LeEco said:
As a CEO, your first perk is getting a brand new Le 2 to dissect and review – completely free of cost! Your primary responsibility after receiving your Le 2 will be exploring every aspect of the phone, from its performance, to the camera capabilities, to the new design and posting a full-scale review of the device on LeMe Community.
The Le 2 packs a 5.5-inch 1080p display, has 3GB of RAM, runs on Android 6.0 (Marshmallow), has a 16-megapixel rear camera with dual-tone LED flash and a 8-megapixel front-facing camera and is powered by Snapdragon 652 SoC. It has new Continual Digital Lossless Audio (CDLA) audio standard for loss-less audio through USB Type-C port and doesn’t have 3.5mm audio jack.
The application for the LeEco Le 2 CEO program will open at 12pm, June 15, 2016 and will close at 10am, June 20, 2016. All applicants will be required to visit LeMall.com at 12pm, June 20, 2016 and grab the smartphone based on first come first served basis.
The LeEco Le 2 is priced at Rs. 11,999 and will go on sale starting from early July. Registration for the first sale will kick off on June 15 on both Flipkart and LeMall.com. The phone also comes with 1 year LeEco membership worth Rs. 4900.