Facebook has completed its WhatsApp acquisition for a whopping $22 billion which was originally announced at $19 billion in February. The acquisition cost has increased by $3 billion because of the increased value of Facebook’s stock in recent months.
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Facebook is re-introducing Atlas, its ad platform that will allow Facebook partners to target ads at users on and off its website. The social network had bought the ad platform from Microsoft last year.
Facebook is testing a new feature that compiles all your recent trip photos into a slideshow. Dubbed as ‘Trip Slideshow’, the feature is currently being tested on selected users.
Facebook has announced that it is updating the app for iPhone with new iOS 8 capabilities. For starters, the apps will get ability to share content from other apps to Facebook.
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In a bid to make its easier for advertisers to reach mobile users across the globe, Facebook has introduced ‘Bandwith Targeting’. The new feature allows them to target ads to users on a specific type of mobile network ranging from 2G to 4G.
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Facebook had launched ‘Mentions’ app for celebrities on iPhone last month. Today, the social network is expanding the availability of the app to 40 more countries including India.
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Microsoft has updated Facebook for Windows Phone with several major and new features. First, users can now upload videos directly to Facebook from their Windows Phone devices.
Facebook rolled out its self destructing messaging app Slingshot globally in June. Today, the social network is updating the app with ‘reactions’, a feature that enables users to reply with a reaction to photos without having to first reply with another photo.
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Facebook had announced its ambitious Internet.org project last year with an aim to bring affordable internet access to emerging markets like India and Africa. Today, the social network has launched the Internet.org mobile app that gives users in Zambia, Africa free access to a handful of online services on their mobile phones.
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Facebook has introduced a new button that enables users to save items that can be read later. Dubbed simply as ‘Save’, the feature is similar to bookmarks and allows users to save links, music, places and more for later.
In a bid to increase users engagement on its platform, Facebook has unveiled ‘Mentions’ app for celebrities on iPhone. The app is exclusive only to verified public figures such as actors, athletes, musicians, and government officials.
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Facebook has finally launched the Facebook Messenger app for iPad. The dedicated chat app was previously available only on the iPhone however people could use the app.
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Facebook officially launched its self destructing messaging app Slingshot last week. The app which enables users to send and receive photos and 15 second videos that disappear after they are viewed was only available in the US. Today, the app has gone global is available for download worldwide for Android(Jelly Bean and KitKat) and iPhone (iOS 7).
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Facebook has updated its beta Windows Phone app with new video uploading feature. Windows Phone 8 and 8.1 users can now upload videos to Facebook directly from their mobile. At the menu bar at the bottom of the app there are three buttons Status, Photo and Check -in. By clicking on the Photo button users can now select a video to upload to their Facebook account.
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After accidentally launching Slingshot app on the Apple App store last week and taking it down, Facebook has officially released the app. Available on iOS and Android, the app will enables user to send disappearing photo and video messages. However, there is a catch as Slingshot requires users to share something before they can view any images from others.
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