Lenovo to phase out Motorola brand for smartphones

Lenovo which acquired Motorola in 2014 is planning to phase out the Motorola branding from smartphones. Motorola COO Rick Osterloh revealed to CNET that the smartphones will be called as Lenovo phones.

Motorola Moto E 2nd Gen _fonearena-002 Continue reading “Lenovo to phase out Motorola brand for smartphones”

Abhishek Bachchan roped in as Motorola brand ambassador

Abhishek is a stylish and sophisticated actor who appeals to all segments of the Indian society — young and old, urban and rural, fashion conscious and the intelligentsia. Addressing the gathering, actor Abhishek Bachchan said, “I am honoured to
be an ambassador for a truly global brand synonymous with quality, innovation and style. Helping India get more and more connected with Motorola phones is my mission for the next 24 months. It is amazing to see how we as a nation have adopted this technology and today it is pervading every sphere of our lives. Speaking for myself, I am a complete techno-geek and rely on these gadgets to keep myself organized. I absolutely love the Motorola products. They are really cool and stylish while offering the best applications. I am excited about making the difference, Right here! Right now!!”As Motorola’s brand ambassador, Abhishek will support marketing and branding efforts for the entire Mobile Device product range. Motorola’s brand quotient of youthful spirit, daring to be different, being bold and smart is in sync with Abhishek’s bold and daring attitude, enigmatic looks and unconventional style.

Announcing the MOTOSTAR, Mr. Allen Burnes, Corporate Vice President, High Growth Markets, Mobile Devices, Motorola Inc. said, “India is a significant and exciting market for Motorola where our relentless attention to our customers and razor sharp focus is enabling us to bring customers and consumers not only high quality products but also innovative and unique
services and brand collaborations.

via [phoneyworld]