Samsung India today introduced its 2025 TV lineup, featuring Neo QLED 8K, Neo QLED 4K, OLED, QLED, and The Frame models. These TVs incorporate Samsung Vision AI, a technology designed to enhance picture, sound, and user interaction through artificial intelligence.
Samsung Vision AI Features
Samsung Vision AI focuses on three core areas, the company noted:
- AI Mode: Adjusts picture and sound in real-time using deep-learning algorithms, adapting to content and room conditions for clear visuals and immersive audio.
- AI Experience: Learns user preferences to personalize content recommendations and settings.
- Multi-Device Connectivity: Links TVs with smartphones, tablets, and other devices for seamless content sharing and control within the Samsung ecosystem.
The company stated that Vision AI makes TVs “smarter and more intuitive,” turning them into adaptive hubs responsive to user behavior and environments.
Key TV Features
The 2025 lineup includes several AI-driven features:
- Universal Gesture Control: Enables navigation using hand gestures, supported by AI and a connected Galaxy Watch, eliminating the need for a remote.
- AI Upscaling Pro: Enhances lower-resolution content to near-8K quality, powered by the NQ8 AI Gen3 Processor for sharp, vivid images.
- Generative Wallpaper: Creates dynamic 4K visuals for idle screens, allowing users to customize displays with AI-generated artwork.
- Multi-Device Connectivity: Provides real-time home monitoring and energy updates via SmartThings integration.
- Pet and Family Care Mode: Uses on-device AI to recognize events like a baby crying or a dog barking, then automatically tweaks settings or sends alerts as needed.
Neo QLED 8K (QN950F) 2025
The Neo QLED 8K QN950F leads the 2025 lineup, available in 65, 75, and 85 inches. Its slim, minimalist Infinity Air design reduces distractions, while Glare-Free technology minimizes reflections in bright rooms for clear viewing.
The TV delivers sharp visuals with 8K AI Upscaling Pro, powered by the NQ8 AI Gen3 Processor with 768 neural networks, enhancing details across all content. A 240Hz refresh rate ensures smooth motion, making it ideal for gaming and sports.
For audio, Q-Symphony and Dolby Atmos create multidimensional sound when paired with compatible Samsung soundbars, providing an immersive experience.
Quick specifications: Neo QLED 8K (QN950F)
Neo QLED 4K and OLED Models (2025)
The Neo QLED 4K lineup includes QN90F, QN85F, QN80F, and QN70F models. The QN90F offers Quantum Matrix Technology Plus with 128 neural networks, a 165Hz Motion Xcelerator, Glare-Free viewing, and a 60W 4.2.2-channel speaker system with Dolby Atmos. It features a Neo Slim design with Art Store and Generative Wallpaper support.
The 2025 OLED TVs, powered by the NQ4 AI Gen3 Processor with 128 neural networks, include a 165Hz Motion Xcelerator, Glare-Free viewing, and AI Motion Enhancer Pro for clarity in fast scenes. They support 100% Color Volume, are PANTONE Validated, and feature an Infinity One design with an Attachable Slim One Connect to reduce cable clutter.
Samsung Neo QLED QN90F 4K (2025)
Samsung S95F OLED 4K (2025)
Samsung QLED 4K (2025)
Samsung The Frame LS03F 4K (2025)
Localized Features for India
Samsung tailored features for Indian users, including:
- Cloud Gaming Service: Offers AAA games without a console or PC.
- Samsung Education Hub: Enables interactive learning through live classes.
- TV Key Service: Streams content directly via the cloud, eliminating the need for a set-top box.
- Samsung TV Plus: Provides 125+ free national and international channels.
Smart Features, Security, and Software Support
The 2025 TVs feature a built-in SmartThings hub for managing connected devices and tracking energy usage. Ambient sensing adjusts lighting and temperature based on activity and sound.
For security, Samsung Knox protects user data, blocks phishing threats, and prevents unauthorized changes via Knox Vault. Additionally, the TVs include seven years of free OS upgrades to ensure ongoing access to the latest features and security updates.
Pricing and Availability
The 2025 lineup offers screen sizes from 43 to 115 inches, available for pre-order starting May 7, 2025, through Samsung retail stores, Samsung.com, and other retail channels. Pricing is as follows:
- QLED: Starts at Rs. 49,490
- The Frame: Starts at Rs. 63,990
- Neo QLED 4K: Starts at Rs. 89,990
- OLED: Starts at Rs. 1,54,990
- Neo QLED 8K: Starts at Rs. 2,72,990
Customers pre-ordering by May 28, 2025, can enjoy bundled perks like a high-value soundbar (up to Rs. 90,990), attractive cashback offers, zero upfront cost, and EMIs starting at Rs. 2,990 for up to 30 months.