realme ropes in KL Rahul as its new brand ambassador

After signing Bollywood actor Salman Khan as its brand ambassador last year, realme today announced the appointment of Indian cricketer K.L. Rahul as its new brand ambassador smartphones. realme said that the partnership will further complement the brand’s attitude of setting new benchmarks, inspiring thousands of millennials across the country.

realme recently announced that it has sold devices worth Rs. 3,500 crore across all channels during the ‘realme festive days’ from October 2-10. It also said that it saw 1200% jump in the sale of phones in Rs. 20,000-Rs 30,000 segment on the inaugural day of the festive day sales.

Commenting on the new partnership, Chief Marketing Officer of India, Europe and Latin America, Francis Wong, said:

We are optimistic that the partnership will add unprecedented value to the smartphone category, since we will also be able to target the massive fan following Rahul enjoys. We are certain that the partnership of such stature with a seasoned celebrity like him will strengthen the brand proposition of making cutting-edge technology, fun, stylish, quality-driven products available to the audience.

Author: Srivatsan Sridhar

Srivatsan Sridhar is a Mobile Technology Enthusiast who is passionate about Mobile phones and Mobile apps. He uses the phones he reviews as his main phone. You can follow him on Twitter and Instagram