Samsung India today announced the launch of World’s first ‘LED for Home’ in India. It can also be called as the ‘Active LED’ which is the first-of-its-kind LED designed exclusively for Home and is expected to revolutionize the in-home entertainment space by providing intense visual experience to the consumers.
The company says that it aimed at those who prefer a cinematic experience and consume incredibly defined audio-visual content on a super-premium screen. It is capable of delivering incredible visual definition along with an almost completely bespoke cinema experience where – even the display can be made to fit any unique home setting due to its modular configuration and device agnostic features.
It boasts a slim, sleek design, and fitted with Modular Formation Technology that allows users to customize the screen size and shape to fit into any desired location. It comes with the HDR Picture Refinement Technology that brings true-to-life imagery and crystal clear visibility, which stays uniform and unaffected by ambient light in the surroundings.
The series includes 110-inch FHD, 130-inch FHD, 220-inch UHD, and 260-inch UHD. The company claims that it has a lifespan of 100,000+ hours. The new ‘LED for Home’ series of home screens ranges from Rs. 1 crore to 3.5 crore depending on the size.
Commenting on the launch, Puneet Sethi, Vice President, Consumer Electronics Enterprise Business, Samsung India at the unveiling said:
At Samsung, our focus has always been on customer delight. This latest device is a consequence of us listening to our customers and understanding their wants and needs. We are dedicated in providing consumers with a wide range of cutting-edge display experiences.
The ‘LED for Home’ harmoniously synchronizes itself with all the elements of the room, offering a hitherto unseen visual experience to consumers. It is designed to transform consumers’ living area into home cinema, delivering a perfect mix of pure black, enhanced colours and unimaginable content quality. Samsung believes in the constant pursuit of new innovation and this is another step towards the future of display technology.