LeEco hits new online sales record of Rs. 78 Crore with Le 2 and Le Max2

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LeEco has announced that it has made Rs 78.6 crore by achieving sales orders of over 61,000 units of Le 2 and Le Max2 smartphones in the first flash sale on both LeMall.com India and Flipkart, beating the industry records set by itself a few months ago. Both the phones received a total registration over 6 lakh within 8 days. “LeEco is also the first brand which released two flagship phones with Qualcomm processors in the same day,” said the company.

LeEco recently announced that it made an investment of Rs. 200 million in CDLA technology.  It also gave away free CDLA earphones worth Rs. 1,990 to all Le 2 and Le Max2 buyers. The company has replaced the traditional 3.5mm headphone port in both the phones with USB Type-C CDLA audio offering lossless audio experience.

For those who missed today’s flash sale, LeEco’s 2nd flash sale for Le 2 and Le Max2 is scheduled for July 5th, and the registration for the sale has already started on Lemall.com and Flipkart.

During the July 5th flash sale of Le 2 and Le Max2, users can avail offers from both Flipkart and LeMall India:

  • Flat Rs. 1200 off with State Bank Debit And Credit Cards on Flipkart and Flat Rs.1200 off with HDFC Debit And Credit Cards on LeMall
  • Free CDLA Earphones worth Rs.1990
  • One-year LeEco membership worth Rs 4900

Commenting on the record, Atul Jain, COO – Smart Electronics, LeEco India, said:

We are humbled to see yet another stupendous Flash Sale record in a row. The entire LeEco family is overwhelmed seeing the response from our users. This time we have introduced world’s first Digital Lossless audio standard (CDLA). This will bring an unparalleled audio experience to our superfans thereby ushering in an era of lossless music in India and the globe. This is going to become the new industry standard. We promise to live up to our Superfans’ expectation by bringing more breakthrough technologies, stronger comprehensive ecosystem, and disruptive pricing.