LeEco (formerly known as Letv) launched the Le 1s smartphone in India last month at a price tag of Rs. 10,999. Flipkart today announced that it has received over 5,30,000 lakh registrations for the Le 1s smartphone within 10 days after registration opened. Flipkart said that this broke the previous record by getting nearly 10,000 more registrations.
Last month it said that it crossed over 1 lakh registrations less than 24 hours, later it said that it clocked over 3,00,000 registrations in 5 days. Flipkart offered Electronic Gift Voucher (EGV) of Rs. 500 for customers who registered by January 21 midnight. Buyers using an Axis bank card will get 10% cash back, making the final price as low as Rs. 9400.
Commenting on the new milestone, Ankit Nagori, Chief Business Officer, Flipkart said:
We have received an overwhelming response for Le1S since its launch. With over half a million registrations, this is a blockbuster beginning for LeEco’s debut in India. This launch has definitely created a lot of buzz among the smartphone enthusiasts and there’s no doubt that this feature-rich and affordable smartphone from the stable of LeEco will be a big hit.