Idea launches Freedom Packs, low-cost monthly data packs starting from Rs. 100


Idea

Idea Cellular has launched new Freedom packs, low-cost data packs for prepaid users with monthly validity. These packs provide consumers the freedom from multiple recharges, while giving great value for money and is specially targeted at students, housewives, and new users, who have a consistent but limited data usage, said the company. The Idea Freedom packs come with 28 days validity. The Rs. 100 pack offers 300 MB of 2G data, and the Rs. 175 pack offers 500 MB of 3G data. Cost of these packs might slightly vary depending on the circle.

Pack (price varies from circle to circle) Data benefit Validity
Rs. 100 300 MB 2G data 28 days
Rs. 175 500 MB 3G data 28 days

Commenting on the launch of new Freedom Packs, Sashi Shankar, Chief Marketing Officer, Idea Cellular said:

Idea Freedom packs target those consumers who want to stay digitally connected throughout the month, however at 30-40% lower costs. These packs would help us enhance convenience for prepaid customers, who have to otherwise depend on multiple sachet recharges to manage their costs and internet needs throughout the month. These packs could serve as a one stop solution for them.

These new Idea Freedom packs are available for all new and existing prepaid customers across all circles.


Author: Srivatsan Sridhar

Srivatsan Sridhar is a Mobile Technology Enthusiast who is passionate about Mobile phones and Mobile apps. He uses the phones he reviews as his main phone. You can follow him on Twitter and Instagram