Xiaomi has entered into the Guinness Book of World Records for selling 2.11 million phones online in 24 hours during its Mi Fan Fest in China yesterday. The company achieved this feat in just 12 hours. It earned revenue of 2.08 billion yuan (US$335 million approx.) in just 12 hours. It made 170 million yuan from accessories alone. It sold 720,000 units of smart appliances, 247,000 set of Mi Power Strip, 208,000 units of Mi Band, 79,000 units of Mi Wi-Fi and 38,600 sets of Mi TVs. It also sold 403,000 Power banks, 336,000 Mi Piston earphones and 3.12 million units of Mi air purifiers.
3.05 million orders were placed in total and 0.5 million orders were delivered with 12 hours though 12 major distribution centers in China. Xiaomi said that 1460 employees were working during the sale. 1800 service centers answered more than one million questions on that day. The company already said that it aims to sell 100 million smartphones in 2015.