Amazon India has concluded its 10th edition of Prime Day, registering its fastest delivery performance to date in the country. The event was characterized by a significant shift in consumer demographics, with a substantial portion of growth and new Prime memberships originating from Tier 2 and Tier 3 cities such as Hoshiarpur, Ujjain, and Dharwad. Continue reading “Amazon India marks fastest Prime Day ever with rise in tier 2 and tier 3 demand”