Adhering to Google’s third-quarter earnings report in the previous week, David Barnard, founder of App Cubby, established an intriguing observation on his company’s blog, Google declared a run rate of $2.5 billion for its cellular ad revenue based on third-quarter earnings, up from $1 billion a year previously.
Tag: AdMob
Google Buys AdMob for $750 million
Google has announced that it has acquired the Mobile Ad Network AdMob for $750 Million. This acquisition will enhance Google’s foray into mobile advertising , while also giving advertisers and publishers more choice in this growing new mobile space.
In a statement, Google’s Susan Wojcicki, Vice President of Product Management, said that, “Mobile advertising has enormous potential as a marketing medium and while this industry is still in the early stages of development, AdMob has already made exceptional progress in a very short time. AdMob is the quintessential Silicon Valley startup — generating impressive year on year revenue growth — and we’re excited to welcome this talented team to Google”. Continue reading “Google Buys AdMob for $750 million”