Lava has launched its new online-first smartphone lineup, the Lava Virat V1 5G and the Lava Virat V1, as it had announced. Developed in partnership with e-commerce platform Flipkart, the series represents a strategic move by Lava to expand its reach among digital-first consumers, including students, young professionals, and value-seeking buyers across India.
Virat V1 series specifications
| Feature | Virat V1 5G | Virat V1 |
| Network | 5G Supported | 4G LTE |
| Display | 6.75″ (720×1600 pixels) HD+, 120Hz refresh rate | 6.75″ (720×1600 pixels) HD+, 90Hz refresh rate |
| Processor | UNISOC T8200 | UNISOC SC9863A |
| RAM / Storage | 4GB (+4GB Virtual) / 64GB, expandable up to 1TB with microSD | |
| Platform | Android 16, with no ads and no bloatware. Available | Android 15 Go with no ads and no bloatware. Available |
| Dimensions and Weight | 165.85×76.8×8.75mm;210g | 164.96×76.1×8.5mm |
| Rear Camera | 13MP AI Dual | |
| Front Camera | 5MP | |
| IP Rating | IP64 | |
| Battery Capacity | 6000mAh, 10W charger | 5000mAh, 10W charger |
| Colorways | Arya Blue, Sonar Gold | Nilgiri Blue, Himalayan Silver |
Pricing and availability
Both smartphones will be available for purchase starting July 31, 2026, at 12:00 PM via Flipkart and Lava’s official website. Lava is offering special launch-day pricing, after which standard retail prices will apply.
| Model | Standard Price | Launch Day Special Price |
| Lava Virat V1 5G | ₹12,999 | ₹11,999 |
| Lava Virat V1 | ₹9,999 | ₹8,999 |
Note: Launch prices are valid exclusively on July 31, 2026.
To support the launch, Lava is extending its Free Service@Home program to buyers of both devices. This service provides doorstep after-sales assistance and repairs, aiming to offer a convenient maintenance solution for consumers across remote and urban locations in India.
Commenting on the launch, Sunil Raina, Managing Director, Lava International Limited, said:
The Indian smartphone consumer is evolving rapidly, and expectations today are higher than ever. With the Lava Virat series, we are introducing smartphones that combine meaningful innovation, dependable performance, and refined design to meet those expectations. As we continue to strengthen Lava presence in the online market, our partnership with India’s leading online marketplace, Flipkart, enables us to reach a wider audience base with products that are thoughtfully designed for India and built to deliver uncompromising quality and reliability.
Kanchan Mishra, Vice President Mobiles, Flipkart, said:
The launch of the Lava Virat series is a partnership between Lava and Flipkart to elevate the affordable smartphone market where the customer is not only looking for a value-for-money smartphone but also a trusted brand and where they are buying it from. With the feature-rich Lava Virat series smartphones, and Flipkart’s trust of “Open Box Delivery”, the customers can be rest assured about buying the smartphone in any corner of India and also backed by Lava’s doorstep service. This partnership isn’t just about digitalizing the daily value seekers, but also taking one step forward to delivering the best-in-class smartphones in this price range, at scale.