iBall launches GLIDR Ai1 AI wireless mouse, expands product portfolio across categories


iBall has expanded its product portfolio with the launch of the GLIDR Ai1 AI Mouse, along with a wider rollout across multiple product categories. The move reflects a renewed focus on increasing its presence in the peripherals and accessories segment.

GLIDR Ai1 AI Mouse

The GLIDR Ai1 is an AI-enabled wireless mouse designed for general computing use. It supports features including voice typing, voice and text translation, screen text recognition, and OCR-based text extraction, allowing interaction across different languages and workflows.

The device operates through a unified software platform with two interfaces. One provides live translation support across more than 100 languages for communication use cases, while the second offers access to over 25 AI tools, including ChatGPT, for task-based functions.

It supports dual connectivity options with Bluetooth and 2.4GHz wireless, allowing switching between multiple devices. The mouse includes a 5-level DPI adjustment with support up to 3200 DPI and uses a high-precision sensor for tracking across surfaces.

The device includes 7 programmable buttons with software-based customisation. It is equipped with a rechargeable battery and supports USB Type-C charging. An auto sleep mode is included for power management during idle periods.

Quick Specs
  • AI-integrated mouse
  • Connectivity: 2.4GHz RF, Bluetooth (2 modes)
  • DPI levels: 800 / 1600 / 3200
  • DPI adjustment: 5-level
  • Sensor: Optical
  • Buttons: 4
  • Programmable buttons: 7
  • Button life: 3 million clicks
  • Wireless range: up to 10 meters (without obstacles)
  • Software support: Yes
  • Battery: Built-in rechargeable
  • Charging: USB Type-C
  • Power feature: Auto sleep mode
  • Dimensions (W x D x H): 7.6 x 11.4 x 3.7 cm
Strategy and market focus

The expansion aligns with iBall’s approach to strengthening its online presence and improving product availability across digital channels. It is also aimed at addressing demand from users seeking feature-based peripherals.

The company continues to focus on local manufacturing as part of its operations in India while maintaining its existing product approach.

Pricing and Availability

Alongside the GLIDR Ai1, iBall has introduced products across categories such as keyboards, combo sets, audio products, and accessories, including DHUN speakers and the Cinebar range of soundbars.

These products are being made available across major e-commerce platforms, with launch pricing as follows:

Commenting on the launch, Yash Doshi said,

With the GLIDR Ai1, we are among the first Indian brands to bring AI-powered productivity features directly into a mouse, marking a new step in everyday computing. iBall has always been a very strong offline brand backed by its channel partners, but the importance of online presence cannot be overlooked, and we are committed to strengthening that significantly. Our approach is to ensure that product models are clearly differentiated across channels, enabling a well-balanced ecosystem while continuing to deliver innovation, performance, and value to our customers.