ASUS India has announced the pan-India sale and retail availability of its latest AI-powered laptops — the Zenbook S16 and Zenbook 14 — along with an expanded Vivobook lineup powered by AMD Ryzen™ AI 400 Series processors. The rollout follows last week’s pre-booking phase and introduces multiple AI-enabled laptops across professional and everyday computing segments.
The lineup includes the ASUS Zenbook S16 (UM5606GA), ASUS Zenbook 14 (UM3406GA), ASUS Vivobook S16 (M3607GA), ASUS Vivobook 16 (M1607GA), ASUS Vivobook 15 (M1502NAQ), and ASUS Vivobook 16 (M1605NAQ).
Design, platform, and AI architecture
The Zenbook models are developed under ASUS’ “Design You Can Feel” philosophy, focusing on thin construction, material durability, and portability. Both models use ASUS’ proprietary Ceraluminum™ chassis designed for structural strength and daily use. The Vivobook series adopts a practical design approach, with the Vivobook 16 (M1607GA) carrying MIL-STD 810H durability certification.
All laptops run on AMD Ryzen™ AI 400 Series processors with integrated neural processing units capable of delivering up to 50 TOPS of AI compute performance. The on-device AI hardware supports multitasking acceleration, system-level AI features, and power-efficient workflows. The platform enables Copilot+ PC experiences and ASUS AI applications for productivity, collaboration, and general computing tasks.
Zenbook S16 and Zenbook 14
The Zenbook S16 (UM5606GA) is powered by the AMD Ryzen™ AI 9 465 processor paired with a 50 TOPS NPU for AI workloads and Copilot+ PC functionality. It features a 1.1 cm all-metal chassis weighing 1.5 kg, a 16-inch 3K ASUS Lumina OLED display with a 120Hz refresh rate and Dolby Vision support, and a six-speaker Dolby Atmos® audio system. Battery life is rated at up to 23 hours. The device includes fast charging, integrated connectivity, and Microsoft Pluton security architecture.
Quick Specs
The Zenbook 14 (UM3406GA) runs on the AMD Ryzen™ AI 5 430 processor and is designed for compact portability. It features a 14-inch FHD+ OLED touchscreen and weighs 1.28 kg, with battery life rated at over 25 hours. Hardware features include a Copilot key for AI access and ASUS NumberPad 2.0 integrated into the touchpad. The Zenbook 14 is available exclusively through Amazon and the ASUS Eshop.
Quick Specs
Vivobook lineup
The Vivobook S16 (M3607GA) brings AI-enabled hardware to productivity-focused use. The Vivobook 16 (M1607GA) combines a larger display format with MIL-STD durability certification. The Vivobook 15 (M1502NAQ) and Vivobook 16 (M1605NAQ) are designed for everyday computing, extending AI-capable hardware to more accessible segments.
Quick Specs
Pricing and Availability
All models will be available from today, except the ASUS Vivobook 16 (M1605NAQ), which will go on sale in the first week of March.
| Model | Starting Price | Availability |
|---|---|---|
| ASUS Zenbook S16 (UM5606GA) | Rs. 1,69,990 | ASUS Stores, ASUS Eshop, Amazon, authorized retailers |
| ASUS Zenbook 14 (UM3406GA) | Rs. 1,15,990 | Amazon, ASUS Eshop |
| ASUS Vivobook S16 (M3607GA) | Rs. 1,04,990 | ASUS Stores, ASUS Eshop, Amazon, authorized retailers |
| ASUS Vivobook 16 (M1607GA) | Rs. 87,990 | ASUS Stores, ASUS Eshop, Amazon, Flipkart, authorized retailers |
| ASUS Vivobook 15 (M1502NAQ) | Rs. 62,990 | ASUS Stores, ASUS Eshop, Amazon, Flipkart, authorized retailers |
| ASUS Vivobook 16 (M1605NAQ) | Rs. 65,990 | ASUS Stores, ASUS Eshop, authorized retailers |