iQOO has announced a pop-up event in Bengaluru to showcase its latest flagship smartphone, the iQOO 15. The experiential activation is scheduled to take place at the Mall of Asia from December 24 to December 28, 2025.
While the smartphone is primarily available for purchase through digital channels such as Amazon and the iQOO e-store, this physical pop-up provides consumers with an opportunity to test the device’s features in person.
The activation opens on December 24 with the unveiling of an experience zone designed to demonstrate the phone’s capabilities. A central feature of the event is a thematic “Amazon box reveal,” utilized as a storytelling element for the launch.
iQOO has also confirmed that content creator and comedian Tanmay Bhatt will make a guest appearance at the venue on December 25 at 5:00 PM.
To remind you, the iQOO 15 which was launched last month is available for purchase via Amazon.in, the iQOO e-store, vivo exclusive stores, and select offline retailers priced at Rs. 68,999 for 12 GB + 256 GB and Rs. 75,999 for 16 GB + 512 GB models with offers.