Croma Tizen OS 43″, 50″, and 55″ 4K Smart TVs launched


Veira has announced the release of new Tizen OS smart TVs in collaboration with Croma. These TVs are available in sizes from 43″ to 55″ and offer 4K resolution. Key features include:

  • Dolby Audio: Provides high-quality sound for an enhanced audio experience.
  • Frameless Design: Offers a modern and sleek appearance.
  • Samsung TV Plus App: Grants access to over 100 live and on-demand channels in India without requiring a subscription or extra devices.
  • Voice Assistant: Integrated Bixby voice assistant enables easy voice commands for searching, watching, and navigating content.

These TVs deliver a wide range of content, including news, sports, and entertainment, with personalized recommendations to improve user experience.

Partnership and Development

This launch represents a significant advancement in the partnership between Croma and Samsung. Veira, responsible for manufacturing, has developed these smart TVs with direct input from Samsung’s engineering team.

The collaboration aims to expand the Tizen TV lineup to include additional sizes and features, such as HD/FHD and QLED.

Quick Specifications: Croma Tizen OS TV by Veira
  • Design: Bezel-less design, A+ grade panel with zero dot assurance
  • Screen: 43″, 50″ and 55″ 4K (3840 x 2160 pixels), 60Hz
  • Display: LED, 300 nits brightness, 16:9 aspect ratio, 1.07 billion colors
  • HDR: HDR 10+, HLG
  • Picture Modes: Dynamic, Standard, Movie
  • Sound Modes: Standard, Optimized, Amplify
  • Processor: Quad-core
  • Speakers: 20 watts (dual speakers)
  • Audio: Dolby Audio
  • Memory & Storage: 1.5GB RAM, 8GB storage
  • I/O Ports: 1 RF input, 2 USB ports, 3 HDMI ports, 1 RJ45 LAN, 1 optical audio output, and Ethernet
  • Connectivity: Dual-band Wi-Fi support and Bluetooth v5.0
  • Remote Control: Eco-friendly resin, Bluetooth, multi-view hot key, 4 hot keys (Disney+ Hotstar, Netflix, Samsung TV Plus, and Prime Video)
  • Samsung TV Plus App: 120+ live TV channels and more
  • Voice Assistant: Bixby integrated
  • OS: Tizen OS
  • Warranty: 12 months; zero dot warranty
  • Color: Black
Pricing and Availability

The new Croma Tizen OS smart TVs starts at Rs. 25,490 for the 43″(CREL043UTC024601) model.

You can purchase them now at over 520 Croma stores across 180 cities, as well as online at Croma.com and through Tata Neu.

Commenting on the launch, Mayank Sangani, Chief Business Officer – Own Brand at Croma, said,

We are excited to introduce the Tizen OS TVs in our new Croma lineup, perfectly timed for the upcoming festive season. This launch addresses the growing demand for certified operating systems and delivers an exceptional viewing experience.

Designed by Veira, our latest series features top-notch specifications and engineering excellence, ensuring both superior quality and sleek design. We believe this new range will be highly appreciated by our customers and will further enhance our portfolio with more personalized entertainment options.

Speaking about the collaboration, Mr. Sharan Maini, Managing Director of Operations at Veira, said,

For over 40 years, we have been at the forefront of introducing global standards to the Indian television market. Our partnership with Croma, a leading television brand, highlights our dedication to innovation.

We are confident that these Tizen OS-powered TVs will create significant buzz in the market, and we look forward to deepening our collaboration with Croma and advancing the Tizen OS experience in India.