Virtus Motors Alpha A and Alpha I electric bicycles launched in India


Virtus Motors, a leading electric vehicle manufacturer, has launched its Alpha A and Alpha I electric cycles on 7th August, commemorating the company’s 7th anniversary.

These new models bridge the cost gap between conventional cycles and electric cycles, showcasing a significant advancement in the electric bicycle industry.

Key Features of Alpha A and Alpha I

The Alpha A and Alpha I electric cycles are carefully crafted with customer feedback and a focus on cost-effectiveness. Both models are equipped with a fixed battery pack boasting an 8.0 Ah capacity, ensuring consistent and long-lasting power for every ride.

Front suspension and disc brakes guarantee a smooth and stable riding experience, while the single-speed design makes navigating various terrains effortless.

Alpha A and Alpha I stand out with their user-friendly features. They offer a single level of pedal assist and throttle, making it simple for riders to switch between modes as needed.

The segment-first 1-inch LCD screen conveniently placed next to the throttle grips provides real-time information, enhancing the overall riding experience.

Quick specifications: Alpha A 2023 and Alpha I 2023
  • Ergonomic Seat
  • Front Suspension
  • Rubber Grip Handles
  • Motor : 250W Hub Motor
  • Battery: 36V 8AH (288Whr) Inbuilt
  • Pedal Assist
  • 1″ LCD screen
  • Battery Level, Odometer, Speedometer
  • Brake Sensors
  • Custom MTB Frame With Inbuilt Battery
  • 14” Frame Size
  • Steel Frame
  • Tyre Size : 26×1.95”
  • 36 Spoke Double Wall Rims
  • Tube Tires​
  • Front And Rear Disc Brakes
  • Ultra Lightweight 20 Kg
  • Throttle : Up to 30 km
  • Pedal Assist : Up to 60 km
  • Max Speed : 25 kmph
Pricing and Availability

To celebrate the launch, the initial price of Rs. 24,999 for these models has been reduced for the first 50 customers to Rs. 15,999, Rs. 17,999 for the first 100 customers, and Rs. 19,999 for the remaining consumers during a special discount period.

The Alpha I is available in two color options: Grey and Blue. On the other hand, the Alpha A can be purchased in either Grey or Green. Initially, the Alpha A and Alpha I electric cycles will be exclusively available on the Virtus Motors website.

Following the online launch, they will also be made available on popular platforms like Amazon.in and BajajMall.in, as well as at select dealerships in specific cities.

Commenting on the launch, Tushaar Bajaj, Co-Founder and Director, Virtus Motors, said:

At Virtus Motors, our goal is to create products that meet the needs and expectations of our valued customers. The Alpha A and Alpha I electric cycles are the result of extensive research and customer feedback, bridging the cost gap between traditional and electric cycles. We are excited to offer these cutting-edge models and provide our customers with an exhilarating riding experience.