Lava has launched the Z53, the company’s latest smartphone in the ‘Z series’. It has a 6.1-inch HD+ 19:9 aspect ratio display, is powered by the UniSoC SC9832E Quad-Core SoC with 1GB of RAM, has an 8-megapixel primary rear camera, 5-megapixel front camera is also equipped with fastest face-unlock feature that unlocks the phone in just 0.4 seconds.
It comes with a dedicated Google Assistant key and supports 8 Indian regional languages including Urdu, Bengali, Marathi, Tamil, Telugu, Malayalam, Kannada and Gujarati. The phone packs a 4120mAh battery that promises 2 days of battery life.
Lava Z53 specifications
- 6.1-inch (1280 × 600 pixels) HD+ 19:9 2.5D curved glass display
- 1.4GHz Quad-core SC9832E processor with Mali 820MP1 GPU
- 1GB RAM, 16GB internal storage, expandable memory up to 256GB with microSD
- Android 9.0 (Pie)
- Dual SIM (nano + nano + microSD)
- 8MP rear camera with LED Flash
- 5MP front-facing camera
- 3.5mm audio jack, FM Radio
- 4G VoLTE, Wi-Fi 802.11 b/g/n, Bluetooth 4.2, GPS + GLONASS
- 4120mAh battery
The Lava Z53 comes in Prism Rose and Prism Blue colors, is priced at Rs. 4829 and is available from Flipkart online as well as offline stores.
- Rs. 1200 Instant Cashback shall be credited in the form of Rs 24 Cashback vouchers of Rs 50/- each in My Jio App on Rs 249 & Rs 349 plans.
- 50GB of additional data in the form of one additional data voucher of 5GB per recharge for a maximum of 10 recharges.
Commenting on the launch, Tejinder Singh, Head Product, Lava International said,
We are delighted to present this new offering to all feature phone users who are looking to upgrade to a latest smartphone. Lava Z53 comes with a bigger screen and an outstanding battery backup which makes it a perfect choice for the first-time smartphone users. With this smartphone, we aim to serve customers better in Tier II & Tier III cities of the country as we have deep penetration there. We are confident the handset will be well received in the market.