Tata DOCOMO has launched Offers Near Me, a new location-based Advertising Service for GSM customers in Andhra Pradesh, in partnership with Stay In Touch Mobile. This is a location-based opt-in program that allows Tata DOCOMO GSM customers to receive exciting deals, offers and discount coupons from their favorite retailers such as FMCG brands, apparel companies, malls, restaurants, cinemas, coffee shops, auto dealers, and many more.
This service is free of charge and customers have to dial *533*9# to subscribe through interactive portal. Customers will receive timely location-specific deals in the exact location they are in upon subscription. Value deals and discounts offered depend on the location the customer is travelling in and individual retailer offers.
This service will be rolled out nationally in a phased manner.