Aircel has joined hands with DigiVive to enable users stream IPL 2014 on their mobile. In order to access the service, customers will have to activate it through USSD strings which will include Live TV and Data benefits. Available on Android and iOS devices, the Aircel nexGTv app can be also used by feature phone users as it supports WAP.
With this association with DigiVive, we are able to give our customers an experience to watch the Pepsi IPL on their mobile phones which will cost them as low as Rs. 29 for a day and provides 200MB of data benefits along with one day of free Aircel nexGTv subscription.
said Aircel Chief Marketing Officer Anupam Vasudev in an official statement.
Aircel has launched three data packs for this initiative. For Rs 29, customers will get 200 MB data valid for one day, for Rs 69, they will get 500 MB data with seven days validity and finally for Rs 129, they will get 800 MB data valid for 30 days. The service which can be availed by 2G and 3G customers also lets them activate it without data benefits for Rs 5 (one day), Rs 25 (seven days) and Rs 99 (30 days).