According to a report from Bloomberg, HTC is supposedly in talks with Iron Man superstar for a $12 million ad deal to promote its Smartphones. The “billionaire, industrialist, playboy” Iron Man star Robert Downey Jr. has been at the fore front of the massive success of the Disney-Marvel franchise, and apparently plays a key role in selecting the creative elements for this campaign too. Bloomberg also reports that Robert Dwoney Jr. will be featured in the campaign as himself and not as one of his characters, like Sherlock Holmes or the Iron Man.
