Dyson has introduced a limited-edition Ceramic Khaki colourway of its Airwrap i.d. multi-styler and dryer in India for Raksha Bandhan. The variant features a khaki green finish with ultra-satin blue accents and is available during the festive season.
The Dyson Airwrap i.d. is a connected multi-styler and dryer with Bluetooth technology and support for the MyDyson app. Users can personalise their hair profile and create a curling routine through the app. The device can automatically wrap, dry and set curls with the push of a button.
Key features include:
- i.d. curl sequence: Senses movement and automatically wraps hair while adjusting heat, airflow and styling time according to the user’s hair type.
- Bluetooth connectivity: Connects to the MyDyson app to create a personalised curling routine based on the user’s hair profile.
- Intelligent attachments: Automatically adapt airflow and heat settings based on the user’s preferred settings and remember frequently used styling preferences.
- 6-in-1 styling: Supports drying, curling, waving, straightening, smoothing and volumising.
Pricing and availability
The Dyson Airwrap i.d. multi-styler and dryer in Ceramic Khaki is priced at Rs. 49,900 in India. It is available from Dyson Stores and Dyson.in.
Speaking on the launch, Amelia Ayerst, Dyson CMF Design Manager, said:
Colours, materials and finishes are never an afterthought at Dyson. A single colourway can take months of research, testing and refinement. Each one carries its own character, and with every new shade, there’s a Dyson device that aligns with someone’s unique personal style.
Developing the Ceramic Khaki palette was about more than just introducing new shades; it was about pushing our craft and paying homage to Dyson’s design DNA. Our ultra-satin blue is our boldest blue yet, a nod to Dyson’s commitment to challenging convention and elevating the everyday.
For the khaki green, we wanted a tone that felt timeless, with a depth and subtlety that comes alive when paired with our signature ceramic soft-touch finish. Pairing these colours together created a really interesting multidimensional story; one represents innovation and disruption, and the other timelessness and endurance.