boAt has released the boAt Crest Data Trend 2025 report, offering a data-based overview of fitness and wellness behaviour recorded on the boAt Crest platform during 2025. The findings are drawn from anonymised and aggregated data collected via the boAt Crest app, the companion application for boAt smartwatches. Continue reading “boAt Crest Data Trend 2025: 75% of AI Coach users are young Gen Z, AI wellness adoption rises”