Qualcomm Technologies launched its ‘Snapdragon for India – XR Day’ event focused on advancing India’s spatial computing ecosystem. This event comes ahead of the upcoming Snapdragon Auto Day on July 30, co-hosted with Amazon Web Services (AWS), which will spotlight automotive technologies like ADAS and in-car connectivity shaping smart mobility.
Showcasing India’s Extended Reality Innovation
At XR Day, top Indian tech experts, developers, industry partners, media, and creators gathered to explore Qualcomm’s role in driving India’s smart glasses and extended reality innovation. The event showcased immersive demos across entertainment, content capture, fitness, and education, illustrating the expanding potential of spatial computing.
Snapdragon XR Platforms and AI-Driven Experiences
Alex Katouzian, Group GM of Mobile, Compute & XR at Qualcomm, highlighted the Snapdragon XR platforms powering over 100 immersive devices worldwide, delivering exceptional experiences in mixed reality (MR), virtual reality (VR), and augmented reality (AR).
He stressed AI’s vital role in XR’s growth, enabling devices to “see” and “hear” for personalized, intuitive experiences. A live demonstration featured a small language model running entirely on AI-enabled smart glasses, showcasing Snapdragon’s versatility across cloud, local, and on-device AI processing.
Partnerships Powering India’s Smart Eyewear Market
Qualcomm also revealed partnerships powering AI-enabled smart eyewear for Indian consumers, including collaboration with Lenskart using Snapdragon chipsets. This underlines Qualcomm’s commitment to expanding beyond smartphones and accelerating India’s leadership in spatial computing innovation.
Speaking at the event, Savi Soin, Sr. Vice President & President, Qualcomm India, commented:
India is leading a transformative shift in how reality is experienced. Qualcomm Technologies envisions a future where smart glasses become as integral to daily life as smartphones, seamlessly handling everyday tasks. Snapdragon platforms are engineered to deliver a balance of sleek, lightweight design with powerful functionality, making smart glasses practical and intuitive for everyday use.
This milestone signals a new era in bringing spatial computing to Indian consumers and positioning India prominently in the global immersive technology ecosystem. Aligned with the vision of Viksit Bharat, this technology will empower frontline workers, transform education in remote areas, and enable truly inclusive digital access.