Sony Festive Offers: Deals on BRAVIA TVs, soundbars, headphones and cameras


Sony Festive Offers 2026

Sony India has announced festive offers across its BRAVIA TVs, audio products and digital imaging range for the 2026 festive season. The offers include discounts, cashback and bundled accessories on select products.

Sony festive offers

Sony BRAVIA TVs

Sony is offering the following benefits on select BRAVIA televisions:

Sony BRAVIA 2 II

  • Instant cashback of up to Rs. 50,000 on select models.
  • Three-year warranty on select BRAVIA TVs.
  • One EMI free on eligible models and select payment options.
  • EMIs starting at Rs. 2,995.
  • Savings of up to Rs. 94,990 on select TV and soundbar combinations.

Sony audio products

Soundbars

Sony has announced offers on select soundbars, including cashback of up to Rs. 15,000 on eligible models. Select TV and soundbar combinations also have discounts, while the HT-A7100 with SW8 and RS8 bundle includes a free rear speaker.

Sony HT-S20R

  • HT-S20R: Rs. 14,990
  • HT-S40R: Rs. 23,990 (Rs. 2,000 cashback)
  • HT-S60: Rs. 47,990 (Rs. 2,000 cashback)
  • HT-B600: Rs. 36,990 (Rs. 2,000 cashback)
  • HT-A8000: Rs. 84,990 (Rs. 8,000 cashback)
  • HT-A9000: Rs. 1,15,990 (Rs. 10,000 cashback)
  • HT-A9M2: Rs. 1,74,990 (Rs. 10,000 cashback)
  • HT-S500RF: Rs. 32,990
  • HT-B500: Rs. 27,990 (Rs. 2,790 cashback)
  • HT-A7100 + SW8 + RS8: Rs. 99,980 (Rs. 6,000 cashback)
  • HT-A8: Rs. 1,64,990 (Rs. 15,000 cashback)
  • HT-S100F: Rs. 8,990 (Rs. 500 cashback)

Sony Party speakers and Bluetooth speakers

Sony is offering a free wireless dual microphone with select ULT party speakers. The following models are also part of the festive offers.

Party speakers

SRS-XV800

Bluetooth speakers

SRS-ULT50

Sony Headphones and TWS earbuds

The festive offers also cover select Sony headphones, neckband earphones and truly wireless stereo (TWS) earbuds.

Headphones and neckband earphones

WH-1000XM6

TWS earbuds

WF-1000XM6

Gaming audio products

Sony has included select gaming headsets, earphones, keyboards, mice and mousepads in its festive offers.

WH-G910N

  • WH-G910N: Rs. 22,990
  • WH-G500: Rs. 11,990
  • MDR-G300: Rs. 4,490 (Rs. 1,000 cashback)
  • MDR-G600: Rs. 15,590 (Rs. 2,000 cashback)
  • WF-G700N: Rs. 15,990 (Rs. 3,000 cashback)
  • IER-G900: Rs. 9,990 (Rs. 1,000 cashback)
  • KBD-G900: Rs. 22,990
  • MSE-G500: Rs. 11,990
  • MPD-D700: Rs. 2,990
  • MPD-F900: Rs. 5,990

Professional audio products

MDR-MV1 professional headphones

Sony cameras and lenses

Interchangeable-lens cameras

Sony Interchangeable-lens cameras

  • ILCE-7SM3: Rs. 2,98,990 (MRP: Rs. 3,48,490)
  • ILCE-7RM4A: Rs. 2,09,990 (MRP: Rs. 2,97,990)
  • ILCE-7RM3A: Rs. 1,54,990 (MRP: Rs. 2,04,990)
  • ZV-E1L: Rs. 1,98,990 (MRP: Rs. 2,53,490)
  • ZV-E1: Rs. 1,79,990 (MRP: Rs. 2,23,490)
  • ILCE-7M4M: Rs. 1,83,990 (MRP: Rs. 2,25,490)
  • ILCE-7M4: Rs. 1,70,990 (MRP: Rs. 2,10,990)
  • ILCE-7CM2L: Rs. 2,06,990 (MRP: Rs. 2,53,490)
  • ILCE-7C M2: Rs. 1,79,990 (MRP: Rs. 2,23,490)
  • ILCE-7M3M: Rs. 1,31,490 (MRP: Rs. 1,61,490)
  • ILCE-7M3: Rs. 1,17,490 (MRP: Rs. 1,46,490)
Camera lenses

Sony Camera lenses

Cinema Line cameras
Digital cameras

Sony Digital Camera

  • ZV-1M2: Rs. 77,990 (MRP: Rs. 88,990)
  • ZV-1F: Rs. 43,990 (MRP: Rs. 51,990)

Camera bundle offers

Sony is also offering accessories with select cameras as part of the festive promotion.

  • ILCE-7SM3, ILCE-7RM5 and ILME-FX3A: Sony products worth Rs. 43,780, including a CFexpress Type A Memory Card CEA-G240T worth Rs. 37,490 and an NP-FZ100 battery worth Rs. 6,290.
  • ILCE-7RM6: An NP-SA100 battery worth Rs. 10,490.
  • ILCE-1M2, ILCE-7M5M, ILCE-7M5, ILCE-7M4M, ILCE-7M4, ILCE-7M3M, ILCE-7M3, ILME-FX30 and ILME-FX30B: An NP-FZ100 battery worth Rs. 6,290.

Availability

Sony India’s festive offers on select cameras, lenses, Cinema Line cameras and digital cameras run until October 31, 2026, while offers on select BRAVIA televisions run from October 1 to November 16, 2026.

The offers are available through Sony India’s online and offline channels, subject to applicable terms and conditions and stock availability. BRAVIA TV offers apply across India except Kerala.

Commenting on the festive offers, Mr. Sunil Nayyar, Managing Director at Sony India, said,

We are expecting a strong festive season this year, with overall value growth of around 15 to 20%. We see good momentum across our key categories, supported by our premium portfolio, new launches and strong consumer propositions. In television, we expect healthy value growth, led by our BRAVIA True RGB premium line-up and continued consumer interest in super large screen sizes such as the 115” BRAVIA 9 II, along with the 100” BRAVIA 3 II. Imaging is looking particularly strong, and we expect more than 30% growth overall.

Our strong full-frame line-up, G Master lenses and Cinema Line products continue to see good demand, and attractive consumer offers during the festive period will further support the category. In the audio category, we expect strong growth, particularly in headphones, soundbars and party speakers. We have a strong new line-up, and the upcoming launch of our new ULT series by mid-October will further strengthen the category going into the festive season. We are also supporting consumers with attractive propositions such as home theatre combo offers and finance options to make the purchase convenient. Overall, we are entering the festive season with a strong portfolio across categories, backed by new technology, premium products and attractive consumer value.