Tata Play has announced a collaboration with audio streaming service Spotify to provide its subscribers with access to premium music and podcast content.
The offer is available initially to Tata Play Binge subscribers, with a subsequent rollout scheduled for the Tata Play Mobile App. The partnership marks an expansion into dedicated audio streaming, complementing Tata Play’s current portfolio of television broadcast channels and aggregated over-the-top (OTT) video services.
Offer Details and Eligibility
Under the terms of the collaboration, eligible subscribers who are new to Spotify Premium can access a complimentary four-month trial of the Spotify Premium Standard tier.
- Eligibility: Available to Tata Play subscribers who have not previously held a Spotify Premium subscription.
- Redemption: Eligible users can claim the trial by applying a promotional code distributed through Tata Play platforms.
- Service Availability: The offer launches first on Tata Play Binge before expanding across the broader Tata Play Mobile App ecosystem.
Features of the Service
Once redeemed, the Spotify Premium Standard subscription can be accessed across compatible smartphones, tablets, computers, and smart devices. The plan includes:
- On-Demand Streaming: Access to Spotify’s library of over 100 million songs and more than 7 million podcast titles.
- Uninterrupted Listening: Completely ad-free playback with unlimited track skips.
- Offline Access: Capability to download songs, albums, and podcast episodes for offline listening.
Commenting on the launch, Pallavi Puri, Tata Play’s Chief Commercial and Content Officer, said:
This partnership brings together Tata Play’s strong household reach and Spotify’s world-class audio platform to create greater value for consumers. By combining our strengths, we are making it easier for customers across India to access a richer and more personalized audio entertainment experience, while enabling both brands to expand their reach and engagement.
Rami Jamal, Partnerships Head, Spotify, South Asia, Middle East, and Africa, said:
Everyone deserves to hear their favourite music the way it’s meant to sound – no ads, no interruptions, just high-quality audio and a listening experience built around how you listen. Partnering with Tata Play brings Spotify Premium to millions of households already passionate about entertainment, and we couldn’t be more excited to welcome them in.