Live from Nokia Take-Back Campaign in Chennai

Today is World Environment Day and Nokia had something special in store for us .

We were invited to the launch of the Nokia’s Take-Back initiative in Chennai related to  recycling phones.

The event marked the nationwide roll-out of the Take-Back recycling program in over 15 cities in India.

Nokia will plant a tree for every phone dropped in the Recycle bins spread accross the country

Making Eco-Friendly products and controlling the carbon footprint of phones seems to be one of the goals  of the company

Dr.Ambrish Bakaya , Director Corporate Affairs was present at the event. We had the chance to interview him

Padmashri Shobana , Dancer and Actor was also present at the event and she contributed her old phone for the the cause.

This program  was launched in  Jan this year at Nokia Concept stores and Priority Dealers.

and interesting numbers were revealed

68000 devices and accessories had been collected

Of which 10,000  were phones of various brands

It amounted to over 3 tonnes of waste

And these stats are just after 45 days of the campaign.

Here is the  kiosk with the handset recycle bin which will be put up in Nokia Stores across India.

There was also mention about the We:offset applcation which come preloaded in some phones like E75

It lets you make a donation to ClimateCare to compensate for the carbon footprint due to your air travel.

You can also SMS Green to 55555 to get location of the nearest recycle bin or mobile waste collection point

And remember to turn off your plug point when your not charging the phone.

Author: Varun Krish

Varun Krish is a Mobile Technology Enthusiast and has been blogging about mobile phones since 2005. His current phones include the Apple iPhone 13 Pro and Google Pixel 6. You can follow him on Twitter @varunkrish and on Google+ You can also mail Varun Krish