
Apple Arcade, the gaming subscription service, is making this summer special by bringing new games and special crossover events to its popular games like Snake.io+ and Crossy Road Castle. These new updates offer players access to limited-time in-game events and let children enjoy their favorite animated characters in certain games.
If you’re unaware of Apple Arcade, it’s a gaming subscription service that gives up to six family members unlimited access to 250+ entertaining games, all with no ads and no in-app purchases. Users can play these games on their iPhone, iPad, Mac, Apple TV, and Apple Vision Pro.
Apple Arcade New Games July 2025
Game Updates:
SpongeBob: Patty Pursuit by Nickelodeon, available for iPhone, iPad, and Apple TV, gets a new mode with endless levels. The update will have players test their skills in increasingly difficult levels with no checkpoints and no extra lives to see who can top the leaderboard.
Special crossover events on:

- In Snake.io+, the hit battle royale game, players can slither their way underwater as they complete a series of missions to unlock four unique skins inspired by SpongeBob, Patrick, Sandy, and Plankton. This limited-time event is available now and ends August 25.

- Crossy Road Castle, the popular co-op platforming party game, is launching a fun update that will have players racing through 40 Bikini Bottom-themed levels as SpongeBob, Patrick, Squidward, or Sandy — collecting Krabby Patties and avoiding jellyfish. The Krabby Patty Kollectathon event kicks off July 21, followed by the Jellyfish Jam that runs August 4 through August 17.
Special Character Appearances:
Special appearances by global sensation Bluey, the beloved character from the hugely popular Australian animated children’s television series, in Fruit Ninja Classic+, and Paddington, the fictional bear from the children’s book “A Bear Called Paddington”, in Crayola Create and Play+, are coming this summer.

- Fruit Ninja Classic+ by Halfbrick Studios: The exclusive collaboration with Bluey runs until September 19, bringing four fun-filled events that transform Fruit Ninja Classic+ with Bluey-themed wands, wand powers, dojos, and Easter eggs for fans of all ages to enjoy.

- Crayola Create and Play+ by Red Games Co.: Paddington brings a suitcase full of creativity to Crayola Create and Play+ through August 26. Explore a British-inspired world designed just for his visit: Whether decorating a suitcase or enjoying a scoop of marmalade ice cream by the sea, this magical summer holiday promises creativity, curiosity, and countless moments of joy.
More details on the games can be found on the Apple Arcade tab on the App Store.
