Boult Cosmic and Drift launched starting at an introductory price of Rs. 1499


Boult Audio increased their line of products for millennials by entering the Indian wearable market. Last week, the company also showed off its newest audio product, the Boult Audio AirBass XPods Pro. Boult Audio’s Drift and Cosmic smartwatches come with health monitoring features like tracking your heart rate, steps, blood oxygen levels, and even a female cycle tracker.

The standby time of the smartwatches is up to 10 days. Boult Drift (BOULTFIT App) and Boult Cosmic (BOULTTRACK App) watches are compatible with iOS and Android. Both the smartwatches come with a standard 1-year manufacturer’s warranty.

Boult Drift Smartwatch

It boasts a 1.69″ screen size, Bluetooth calling with TFT, a 240×280 resolution, a pixel density of 218ppi, a 500 nit high-bright display, 60 pre-set sports modes, and more than 150 watch faces. Additionally, it has a heart rate monitor, a sleep tracker, and 24/7 heart rate monitoring so you can always check your heart rate.

In addition to having a dual-module and an integrated microphone and speaker, This enables you to take incoming calls or call a specific contact right from your wrist. It also features an automatic sleep monitor that offers a thorough analysis of your sleep quality (deep sleep, light sleep, and wake-up time) to help you understand your health and make sensible lifestyle choices.

Boult Drift: Specifications
  • Screen size: 1.69 HD color TFT display | 240 x 280 Pixel resolution
  • Dial Shape: Rectangle
  • Strap Material: Silicone
  • Size: Free Size
  • Water Resistance Depth: 1.5 m | IP68
  • Sensor: Real Heart rate, SPO2
  • Notification: Social Media, Messages, Incoming Calls, Emails
  • Charge Time: 60 Min
  • Battery Life: 7 Days; Stand By Time: 288 Hr
  • Charger Type: Magnetic Charging Cable
  • Bluetooth Version: v5.0
  • Call Features: Pick up incoming calls, reject incoming calls, dial
  • Other Fitness Features: 60 Workout modes
  • Other Watch Functions: Female Cycle Tracker, Multiple Workout Modes, Sleep Tracking, Weather Details, Find Phone
  • Dimensions: Width 35.78 mm x Height 44.17 mm x Thickness 11.6 mm; Weight: 45 g
Boult Cosmic Smartwatch

It sports a 1.69″ TFT screen with a 240×280 resolution, a 218ppi pixel density, a 500 nit high-bright display, and more than 100 watch faces. As far as health and fitness features are concerned, the device features HR sensors for precise and effective heart rate monitoring, a menstrual cycle tracker, a blood pressure monitor, a blood saturation tracker, calorie counting, step counting, water resistance, and multiple sports modes. But it misses the Bluetooth calling feature.

Boult Cosmic: Specifications
  • Screen size: 1.69 HD color TFT display | 240 x 280 Pixel resolution
  • Dial Shape: Rectangle
  • Strap Material: Silicone
  • Size: Free Size
  • Water Resistance Depth: 1 m | IP67
  • Sensor: Real Heart rate, SPO2
  • Notification: Social Media, Messages, Incoming Calls, Emails
  • Charge Time: 60 Min
  • Battery Life: 7 Days; Stand By Time: 480 Hr
  • Charger Type: Magnetic Charging Cable
  • Bluetooth Version: v5.0
  • Call Features: Reject calls
  • Other Fitness Features: 60 Workout modes
  • Other Features: Remote Camera, Find My Phone, Weather Details
  • Other Watch Functions: Female Cycle Tracker, Multiple Workout Modes, Sleep Tracking, Weather Details, Find Phone
  • Dimensions: Width 35.6 mm x Height 43.6 mm x Thickness 10.2 mm; Weight: 41.6 g
Pricing and availability

The Boult Drift and Boult Cosmic are priced at an introductory price of INR 1999 and INR 1499, respectively, rather than the original price of Rs. 7,999 and Rs. 5,999.

The watch will be available on the leading e-commerce platform, Flipkart, and soon at select retail stores and on their website from July 9th, 2022. Boult Drift comes in colors like Blue, Black, and Gray, while Boult Cosmic is available in Rose Gold, Blue, and Black shades.

Commenting on the launch, Varun Gupta, Co-Founder & CEO, of Boult Audio, said,

After successfully delivering the best-in-class audio products for 5 years in India, Boult Audio has expanded its product portfolio in the smartwatch category. We have coming up with our debut range of smartwatches. Boult Drift has launched on 3rd July 2022. Boult Cosmic will be available for sale from 9th July 2022 onwards. We have sold out ten thousand units in just less than 10 minutes of launched.

Boult Audio has always put its impetus on developing an ecosystem for products that are helping millennial to stay fit and healthy. We are very excited to introduce two new smartwatches. Our goal is to make wearable technology safe, enriching, and enjoyable in everyday life. We are working hard to launch some more innovative smartwatches this fiscal. We are also coming up with some policies to create superior value for our consumers.