OPPO India has announced the launch of its e-store in India on May 7th, as the COVID-19 cases are gradually surging. The e-store will allow the customers and tech enthusiasts to shop for any of their favorite products just with a click of a button.
According to the company, the e-store is a one-stop shop for all OPPO offerings with exciting offers. With 60,000 sales points and 180 retail outlets, OPPO has built a robust network of retailers and distributors across the country.
According to the latest research report of Counterpoint, in January 2021 OPPO has risen through the ranks to become the number one smartphone brand in China.
Earlier this weeek OPPO launched its A series smartphones – A54 and A74 in India at Rs. 13,490 and Rs. 17,990, respectively. Also, the company is expected to release its first folding smartphone sometime during the second quarter of 2021. The device will not be a rollable smartphone like the OPPO X 2021 concept phone that they showcased last year, instead, it will likely have a ‘regular’ folding design.
Commenting on the announcement, OPPO India CMO, Damyant Singh Khanoria said:
The launch of the OPPO e-store is a big leap in increasing our Omnichannel retail presence. We’re focusing on further strengthening our online and offline presence equally. This platform will empower users to stay connected in these difficult times by enabling access to innovative technology from the comfort of their homes