Gaana launches Facebook Messenger bot for music streaming


Music streaming service, Gaana has released ‘Gaana Facebook Messenger bot’ to enhance customer experience for its users. With this feature, Gaana becomes the first music bot inside the Facebook messenger.

In order to start Gaana bot in messenger, type ‘’ in any of your friends’ chat conversations and start asking for music you want to listen that can be played on Gaana app.

Gaana Facebook Messenger bot features

  • Receive updates about the fresh content on
  • Search anything on
  • Share your favorite content with your Facebook friends
  • Send their feedback to Gaana
  • Go to the app/website directly from Facebook Messenger

In future Gaana plans to focus more on training the bot for smart conversations and let users sync the bot with their Gaana profile to receive more personalised music recommendations and create playlists based on their conversations with friends.

Commenting on the latest Facebook Messenger bot, Prashan Agarwal, COO Gaana, said

Gaana has always been proactive on customer connect initiatives and the Facebook bot messenger in a brilliant initiative on this front. A lot of our customers are very active on our Facebook page and we wanted to give them more interaction to get real-time information from Gaana right from their Facebook page. We expect this to be a great tool to drive consumer engagement.