Apple is reportedly “rebooting” its self driving car project, layoffs dozens of employees


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It looks like Apple’s rumored self driving car project will not see the light of the day. A new report from New York Times states that Apple has shut down parts of its self-driving car project.

Moreover, as part of a reboot, Apple has also laid off dozens of employees working on the self-driving car project. The company recently hired several Tesla engineers, as well as staff from other companies in the automotive industry for this project. In July it was reported that Apple has hired Dan Dodge, the former head of BlackBerry Ltd.’s automotive software division and he will work on software team of Apple’s Project Titan and report to John Wright.

Meanwhile in April, the company roped in Chris Porritt, the former vice president of engineering at Tesla to work on “special products”. Code named as Project Titan, Apple was expected to ship the electric car in 2019. However, the company has always been tight-lipped about the project and had never officially acknowledged it. Earlier in January this year, the company trademarked apple.car, apple.auto and apple.cars domain names. It was being said that Project Titan is shifting focus to develop autonomous driving system software instead of manufacturing a complete vehicle.

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Author: Sneha Bokil

Sneha Bokil is a tech enthusiast and is currently using OnePlus 3T but she still treasures her Nokia N70 (M). You can follow her on Twitter @snehabokil and on Google+