Xiaomi conducts China’s marathon 24-hour online sales event on Singles Day that falls on November 11th every year in cooperation with Tmall, the largest online marketplace in China. Last year it made $163 million (RMB 1 billion) by selling 720,000 phones in 24 hours. This year Xiaomi has announced that it made $196 (RMB 1.25 billion) on Tmall in 24 hours. This time it sold its products through several online stores including Alibaba, JD, Tmall, mi.com and Suning and became top seller of phones. Continue reading “Xiaomi pulls $196 million in sales in 24 hours on Single’s Day 2015 in China”