Google Play prepaid subscription targets emerging markets

Google Play subscription model was updated yesterday at Google IO 2022, and it is now more flexible than ever, making it a developer-friendly model. A developer can now configure multiple base plans and offers to sell subscriptions in a variety of ways, lowering operational costs by eliminating the need to create and manage an ever-increasing number of SKUs. The company recently launched Play Pass premium subscription in India. Continue reading “Google Play prepaid subscription targets emerging markets”

Google I/O 2022 scheduled to be held on May 11-12

This year, Google’s annual developer conference “Google IO” has been scheduled to be held on May 11th and May 12th. The event will continue to be an online event with no on-site attendance, and will be held at the usual Shoreline Amphitheatre.

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