Google Play prepaid subscription targets emerging markets

Google Play subscription model was updated yesterday at Google IO 2022, and it is now more flexible than ever, making it a developer-friendly model. A developer can now configure multiple base plans and offers to sell subscriptions in a variety of ways, lowering operational costs by eliminating the need to create and manage an ever-increasing number of SKUs. The company recently launched Play Pass premium subscription in India. Continue reading “Google Play prepaid subscription targets emerging markets”