HUAWEI signs Hungama as AppGallery’s prime online streaming channel

To compete with the Play Store and App Store, HUAWEI has been working hard to bring partners onto its AppGallery. Today they announced that AppGallery will be onboarding Hungama, a popular digital entertainment company in India, to be its prime online streaming channel.

Ever since HUAWEI was forced to abandon Google Play Services for its smartphones, they have been trying to sign on partners to expand their own AppGallery services. By signing on Hungama, HONOR and Huawei mobile users will have access to 10 million songs and music videos in over 20 Indian and international languages via Hungama Music. Hungama Play, on the other hand, will give access to 5000 films in Hindi, English and regional languages, more than 1500 short films, original shows, 7500+ hours of kids and TV content and 150,000+ short-format videos.

Commenting on the partnership, Charles Peng, President, HONOR and Huawei India Consumer Business Group said:

We are delighted to team up with Hungama and foray into a liaison which offers a perfect amalgamation of technology, entertainment and exceptional experience to the users of Huawei & HONOR. Huawei AppGallery has been growing at an unprecedented pace with 400 million active users present over 170 countries. We have always valued native collaborations across our business operations and look forward to strengthen our developer base to create a holistic mobile ecosystem. This association is a step forward to further strengthen our efforts to build a smarter future and provide innovative app experience to our users.

Siddhartha Roy, COO, Hungama Digital Media said:

Our understanding of India’s digital landscape and its consumers has allowed us to create the most engaging music and video streaming services in the country – Hungama Music and Hungama Play. In addition to offering a diverse library, we have always paid emphasis on building a robust distribution network. We are glad to partner with Huawei and offer our apps on the Huawei App Gallery to users in over 170 countries. We are certain that Huawei & HONOR device users will appreciate our apps for their wide library and intuitive interface. Huawei’s engineering and business teams were extremely helpful and we look forward to working closely with them in the future as well to build more such experiences.