Amazon Echo products including Echo Dot, Echo, and Echo Plus were so far available through invite only. Today the company announced that is available to all for purchase by all customers through Amazon.in and 350 retail outlets such as Croma, Reliance, Vijay Sales, Crossword and more in 20 cities across India.
The Amazon Echo devices were initially launched in October through invite only with an introductory discount of 30% off the purchase price. These Echo devices feature Alexa AI-powered assistant who is capable of offering new English voice with local pronunciations and intonation; support for music titles, names, and places in additional non-English languages; local knowledge; and local skills from Indian developers.
Echo, Echo Plus, and Echo Dot are voice-controlled speakers that will let you order a cab, play music, turn the lights on and off, give sports scores, check the weather, call your friends and family and more. Since the Echo products pack far-field voice controls, you can do all this from other room just with your voice. Setting up these are also simple with free Alexa app available for Android or iOS mobile phones.
The Amazon Echo Dot is priced at Rs. 4,499, Rs. 9,999 for the Echo and Echo Plus costs Rs 14,999. Additionally, Amazon is also offering a free Philips Hue bulb with the purchase of Echo Plus on Amazon.in and select retail outlets.
Commenting on the same, Jayshree Gururaj, Director – Amazon Devices said:
We are grateful to the customers across India who have helped create the Alexa experience during the invite phase. We are excited to make Alexa and our Echo devices available for all customers, and we can’t wait to hear about their experiences. Since Alexa runs in the cloud, she is always getting smarter – the Alexa experience in India continues to evolve with new features, even better speech recognition, new localised skills, expanded music selection, and more.